September 2, 2025

Back to Basics Series: Homo Economicus Must Die (with Samuel Bowles)

What if the relentless drive to maximize personal gain isn’t human nature, but just a flawed model we built? In this Back-to-Basics episode, behavioral economist Samuel Bowles helps us lay homo economicus—the myth of the perfectly rational, self-interested actor—six feet under. He shows how this caricature not only misrepresents human behavior, but underpins an economic system that ignores cooperation, community, and ethics. If we’re hoping to reclaim our society from greed-driven oligarchs and neoliberal policy, we need a better model—which starts with recognizing that humans are more than economic robots.

Samuel Bowles is an economist and Professor Emeritus at the University of Massachusetts Amherst, currently serving as Research Professor and Director of the Behavioral Sciences Program at the Santa Fe Institute. He is also the author of The Moral Economy: Why Good Incentives Are No Substitute for Good Citizens.

This episode originally aired May 7, 2019.