4 Mins Read Will US President Biden take up the charitable challenge to go plant-based for 30 days? Million Dollar Vegan just made the $1 million offer.
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3 Mins Read Vegan chicken brand VFC is about to launch its 100% plant-based popcorn chicken, bites and fillets across hundreds of Tesco stores in the UK.
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5 Mins Read Almost 30% of the world’s biggest food retailers and producers are now pivoting to alternative protein, a new report finds.
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4 Mins Read Pea protein prices are following a similar trajectory as the meat price hike, driven by the surge in demand for plant-based meat alternatives.
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4 Mins Read Good Catch, the plant-based seafood brand by US startup Gathered Foods, is launching in Singapore. From this month, restaurants across the island will be serving dishes featuring the food tech’s legume-based seafood substitutes. It marks the startup’s first entry into the Asia market, where demand for seafood is projected to account for the majority of […]
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3 Mins Read Diners across the UK will be able to taste a range of new plant-based dishes made with OmniPork, the 100% vegan pork substitute developed by Hong Kong’s OmniFoods. Rolling out at more than 20 restaurant partners, the new limited-edition dishes, from loaded “pork” fries to miso pork tan-tan noodles, will be served as part of […]
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3 Mins Read 24Seven, India’s first and only 24-hour convenience store chain, has just added plant-based sausages to its menu. Partnering with homegrown food tech BVeg Foods, more than 90 outlets in Delhi-NCR and Chandigarh will be displaying the vegan hot dogs next to their conventional meat counterparts. India’s round-the-clock convenience chain 24Seven is now keeping up with […]
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5 Mins Read Green Common, the plant-based dining and retail store concept launched by Hong Kong’s Green Monday, has just unveiled a new rebranded flagship location. Situated in the heart of Hong Kong’s Central district, the new two-story store boasts a refreshed modern look, features an ‘oat milk as default’ coffee bar next to a plant-based grab & […]
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5 Mins Read Green Common, the plant-based dining and retail store concept launched by Hong Kong’s Green Monday, has just unveiled a new rebranded flagship location. Situated in the heart of Hong Kong’s Central district, the new two-story store boasts a refreshed modern look, features an ‘oat milk as default’ coffee bar next to a plant-based grab & […]
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5 Mins Read New consumer research finds that more than 95% of residents in Hong Kong are interested in trying cell-based meat and seafood.
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3 Mins Read Takashimaya, one of the largest luxury department store chains in Japan, is embracing sustainable fashion with a new recycling initiative. Working with 15 brands for the campaign, the company is launching recycled fashion pieces across its high-end outlets and online store, and has plans to extend the program with 100 more brands in the future. […]
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3 Mins Read Chef David Chang explores the latest in food tech, from cell-based meat to robot farms, in the new Hulu series ‘The Next Thing You Eat’.
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3 Mins Read Jane Goodall is set to narrate the story of cultivated protein in the new documentary Meat The Future, which will also feature Moby’s music.
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3 Mins Read Leading global experts on health and sustainability are set to take the stage at the upcoming Plant-Based Asia Summit to urge for a mass shift towards vegan diets. The virtual event will feature panel discussions to empower attendees with the latest research on how plant-based food choices are part of the solution in fighting climate […]
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4 Mins Read Starbucks has chosen Shanghai as the first destination for its Greener Store concept outside of North America. Opening this week, the new store is fitted with repurposed materials and zero-waste initiatives and marks the first in a series of circular store openings the coffee giant has planned for Japan, Chile and the UK. Starbucks has […]
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4 Mins Read New Age Meats is racing ahead to scale production and launch its first product, cell-based sausages, in the US by 2022 after bagging $25 million in funding. The new Series A round, led by South Korean energy giant Hanwha Solutions, will also pave the way for the Californian food tech to tap opportunities in Asian […]
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3 Mins Read Patagonia has released a new line of beer made from regenerative Kernza, which helps boost soil biodiversity and carbon sequestration.
The post Outdoor Clothing Giant Patagonia Is Brewing Regenerative Beer That Helps Sequester Carbon appeared first on Green Queen.
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5 Mins Read Californian food tech MeliBio has just unveiled its flagship product, the world’s first-ever real honey made without bees.
The post Exclusive: We Tasted the World’s First Real Honey Made Without Bees From MeliBio and We Couldn’t Taste the Difference appeared first on Green Queen.
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5 Mins Read From cultivating foie gras to dairy-free milk, vegan cheese and plant-based eggs, these 9 French food tech startups are ones to watch.
The post Vegan Fromage and Cell-Based Foie Gras? Keep These 9 French Startups On Your Radar appeared first on Green Queen.
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5 Mins Read £2.1 billion is on the line for the UK economy, and it depends on whether the government will greenlight its burgeoning cell-based meat sector. In a new report, Oxford Economics researchers find that the industry could add as many as 16,500 new jobs by the end of the decade, warning that Britain risks “falling behind” […]
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3 Mins Read Based in Northern Ireland, Born Maverick is a startup making climate-friendly future foods, from vegan seafood to dairy-free yogurt.
The post This Northern Ireland Startup Makes Vegan Scallops, Yogurt and Candy. And It’s Not Stopping There. appeared first on Green Queen.
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3 Mins Read 7-Eleven Singapore has just bolstered its line-up of plant-based ready meals, launching six new Impossible Beef offerings islandwide. Landing across more than 350 outlets, the convenience giant’s new Impossible products, from onigiri to spicy wraps, are all priced under S$6, in yet another move to make plant-based eating affordable to the masses. 7-Eleven Singapore has […]
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4 Mins Read Ginkgo Bioworks, the Boston-based synbio startup, has gone public on the NYSE and raised $1.6 billion to fuel its cell programming platform.
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4 Mins Read Thailand’s plant-based startup Let’s Plant Meat is bringing its vegan range, including larb meatballs, mince and burgers, to Hong Kong.
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4 Mins Read Have you ever come across a delicious recipe only to find out later on that it’s not 100% plant-based? Well, a new search engine has come to the rescue for this exact situation. Launched earlier this year, EatKind is an AI-powered tool that can convert pretty much any recipe or dish vegan by recommending the […]
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3 Mins Read Next Gen, the Singapore food tech behind the vegan chicken brand TiNDLE, appoints ex-Impossible executive Rachel Konrad to its board.
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3 Mins Read The latest vegan meat brand to hit supermarkets isn’t made from soy and doesn’t need refrigeration. Launched by Frontier Co-op, the American wholesaler behind the Simply Organic brand, Plant Boss offers a line of meatless crumbles made from organic yellow peas and is shelf-stable. Plant Boss has just launched its range of meatless crumbles in […]
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3 Mins Read Sophie’s Kitchen, a Californian brand of vegan seafood alternatives, has bagged $5.6 million in fresh funding. The investment, led by blue economy investor Billy Goat Brands, will be used to grow Sophie’s range, adding to its existing line-up which includes plant-based shrimp, smoked salmon and fish fillets. Sophie’s Kitchen has announced the closing of a […]
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3 Mins Read Impossible Foods has announced its expansion to the Middle East, and will soon be debuting its flagship Impossible Burger in Dubai. From this week, the food tech’s heme-filled bleeding plant-based burgers will be rolled out across partnering restaurants in the UAE capital, among them Akira Back, Pickl and The Maine. Impossible Foods has ramped up […]
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Home to over 1.3 billion people and poised to overtake China as the most populous country in the world, India faces great challenges ahead to combat hunger and malnutrition on the one hand, and meeting these needs in a sustainable way in a climate-stricken world. In the midst of a global pandemic that has severely disrupted the global food supply chain, the need to transform our vulnerable animal-protein-centric food system has never been more pressing.
In India, the demand for animal protein is steadily on the rise. Contrary to popular belief that India is a country of vegetarians, in a nationwide poll, reportedly 71% of the Indian population are meat eaters. Alongside population growth and economic development that will soon position India as the largest GDP in the world, even an overall slight rise in consumption of animal protein will have major impacts on the global environment and food system.
Luckily, food techs in India are quickly innovating food solutions to bring about a more sustainable, crisis-resilient and healthier food system, from vegan dairy cheeses and milks to 100% animal-free meat alternatives – and many of them are innovating with mass affordability in mind.
“Whether software or food, Indian entrepreneurs have always had a singular focus on frugal innovation,” said Varun Deshpande, managing director of Good Food Institute (GFI) India, a nonprofit supporting alternative protein development.
“Our diverse, price-sensitive market sets high standards for taste and price, demanding resourcefulness and ingenuity in product development and marketing…We expect a proliferation of delicious, affordable, made-in-India plant-based, cultivated, and fermentation-based meat, egg, and dairy products.”
So what are some of these alternative proteins disrupting India’s food system? Let’s take a look at the startups at the forefront of this movement, who Green Queen recently reached out to for the latest on what they’re up to.
Read: 5 signs that the vegan trend is hitting India in a big way
Founding date: 2016
Founders: Abhishek Sinha, Stephanie Downs, Deepak Parihar, Taranum Bhatia & Shruti Sonali
Stage: Available for retail and in foodservice
Good Dot is a plant-based meat startup inspired by the founders’ concerns about health, animal welfare and the impact industrial livestock has on the planet. It launched India’s first vegan chicken analogue, and their product line now includes chicken strip-like “Veg Bytz”, a high-protein mock chicken dubbed “Proteiz” and their classic ready-to-cook product “Vegicken”. All their products are created from a mix of plant protein ingredients, such as soya, pea and wheat protein.
Mission:
We want to revolutionise food with compassion by offering a tasty, healthy and sustainable alternative to animal meat.
Abhishek Sinha, Co-Founder of Good Dot
Founding date: 2018
Founders: Abhinav Sinha, Abhishek Sinha, Deepak Parihar & Shruti Sonali
Stage: Commercial presence
GoodDO is a vegan kiosk chain founded by the same team behind plant-based food tech Good Dot. The core mission of GoodDO is to popularise veganism by serving a range of dishes made from Good Dot’s mock meats, catering to both local appetites and those looking for an international fast food bite. Some of their dishes include chicken tikka, curry bowls, biriyani, as well as its vegan “Gurber”, which has notably reached price parity with its conventional meat counterpart at McDonald’s. They currently operate across 3 different Indian cities and will be opening more outlets soon.
Mission:
Our aim with GoodDO is to bring vegan foods and meat alternatives into the mainstream, and enable making compassionate food choice easy, fun and affordable.
Abhinav Sinha, Co-Founder of GoodDO
Founding date: 2019
Founders: Kartik Dixit & Shraddha Bhansali
Stage: Seed – funded by Ryan Bethencourt and Big Idea Ventures
EVO Foods is India’s first and leading plant-based egg startup using food science and plant biochemistry to develop a vegan egg alternative, which they hope will catalyse much needed disruption for a more sustainable food system. The Mumbai-based food tech’s first product is a 100% plant-based liquid egg made from protein derived from lentils, which contains no cholesterol and antibiotics. It recently received angel investment from veteran vegan entrepreneur and investor Ryan Bethencourt as well as US-Asia impact investment firm Big Idea Ventures.
Mission:
EVO Foods is on a mission to bring the plant-based revolution to India – we use deep food science to create “clean” protein alternatives to India’s traditional egg, dairy and meat markets.
Kartik Dixit & Shraddha Bhansali, Co-Founders of EVO Foods
Founding date: 2018
Founders: Rupinder Singh & Simarjeet Singh
Stage: Pre-seed – admitted to ProVeg 2020 Incubator
Mister Veg is headquartered in Faridabad and is on a mission to create cruelty-free and nutritious plant-based meat and seafood alternatives for the Indian market. They are focused on providing shelf-stable and affordable meat alternatives. In addition to vegan seafood and meat, Mister Veg’s product line includes plant-based ready-to-eat meals that contain no preservatives but can be kept at room temperature for an extended period of time. While currently self-funded by the founding partners, Mister Veg has recently been admitted to Berlin-based ProVeg Incubator’s latest 2020 batch of food tech startups and is looking to scale-up and fundraise in the future.
Mission:
We want to provide healthy, sustainable, guilt-free delicious food with the power of plants in order to spread happiness in animal life and to save the environment.
Simarjeet Singh, Co-Founder of Mister Veg
Founding date: 2017
Founder: Abhay Rangan
Stage: Seed – funded by Ginni International, Elisa Khong, Sandeep Singh & VegInvest
Bengaluru-based Goodmylk is a plant-based dairy company that initially started as a door-to-door service. The brand now manufactures a range of dairy-free products such as cashew-oat mylk, peanut curd, plant-based butter and vegan mayonnaise, all of which are available for purchase on their own website and Alibaba-backed grocery app BigBasket. Operator of the brand, Veganarke Enterprises, recently closed its second seed funding round with US$400,000, bringing the total financing raised so far to around US$800,000.
Mission:
Goodmylk aims to make delicious plant-based food accessible in India.
Abhay Rangan, Founder of Goodmylk
Founding date: 2018
Founder: Anushi Patel
Stage: Available for retail and in foodservice
Soft Spot Foods is a vegan creamery brand specialising in 100% plant-based cheeses. Based in Mumbai, the startup produces a range of vegan cheeses made with cashew milk and coconut oil. Its product line includes cheddar cheese, parmesan, mozzarella and a cheese spread, which are sold in over 40 retail outlets across the country. Soft Spot Foods made headlines late last year when it partnered with PizzaExpress India to launch 100% plant-based cheese pizzas on its menus, which won the restaurant a 2019 Vegan Dining Award for the country’s best vegan margherita by PETA India.
Mission:
My motivation has always been environmental impact. India has one of the world’s largest populations and we are one of the largest consumers of dairy products. We want to make it easier for people to transition to a plant-based diet in order to curb the harmfuleffects of dairy farming.
Anushi Patel, Founder of Soft Spot Foods
Founding date: 2017
Founders: Sheena Jain & Tarun Jain
Stage: Available for retail
Headquartered in Delhi, Sain is a vegan dairy startup offering fresh almond milk products. Its almond milk comes in various flavours, including cacao, vanilla and cardamom. All their products are available online via their website, and customers can purchase bottles individually or subscribe to a monthly plan. They currently only deliver to Delhi and Gurugram, but are looking to expand to more geographical locations and increasing their dairy-free product range in the future given funding opportunities.
Mission:
Sain was started with the aim of providing fresh dairy free Almond mylks to people’s breakfast tables on an everyday basis. No preservatives no emulsifiers no chemicals…just almonds!
Sheena Jain, Co-Founder of Sain
Founding date: 2020
Founder: Animesh Gupta
Stage: Pre-seed
Oats’Up is a brand created by plant-based food and beverage company Healthy Desires. While a completely bootstrapped startup and in post-validation pilot stage, they have announced that their main product will be an oat milk beverage, which isn’t watery or chalky and can be used to create dairy-free drinks or vegan recipes. They have begun generating traction through collaborations with local gyms and cafés.
Mission:
Oats’Up took birth to change people’s perspective towards oats from healthy & boring to super healthy & interesting through oat based beverages which are 100% plant-based and without all those unnecessary stuff that nobody wants in their food.
Animesh Gupta, Founder of Oats’Up
Founding date: 2019
Founder: Rahul Dewan
Stage: Pre-seed
Plantmade is a vegan brand creating plant-based alternatives to popular animal-based food items such as egg, meat and dairy. While little details about the startup have been revealed, Plantmade has announced that their first product is a vegan mung-bean-based scrambled egg or anda bhurji, which will match the nutritional profile of regular eggs without any artificial flavourings or preservatives. Other products in the pipeline include a vegan version of paneer, which is a fresh cheese popular in India.
Mission:
We at Plantmade are on a mission to create significant environmental and social impact by making plant-made sources of food easily accessible.
Prakarshi Pulkit, Chief of Innovation at Plantmade
Founding date: 2017
Founder: Arthi Deiva
Stage: Available for retail
PlantByte is a Bangalore-based startup that aims to prove 100% plant-based and natural functional foods suitable for people with an active lifestyle, with a focus on improving people’s health while protecting the planet. Their main product brand is STRIVE, a vegan protein shake beverage that comes in several flavours, which is made with pea protein as its primary ingredient. It is the first company in India to launch a completely vegan ready-made protein drink.
Mission:
We want people to experience better health, through smart, functional, plant-based foods such as our ready-to-drink, daily nutrition shake that is nutritionally more robust than it’s dairy and many non-dairy alternatives in India.
Arthi Deiva, Founder of PlantByte Foods
Founding date: 2017
Founders: Gaurav Sharma, Kannan Krishnamoorthy & Dinesh Jain
Stage: Bootstrapped with plans to raise a seed round after institutional scale up
GREENEST is a plant-based foods brand created by Upstablish Food Technologies Private Limited, a food tech company working to address the fast-growing protein and nutritional needs of India. The brand currently has a line of plant-based kebabs, meatballs, burger patties and keema, all made out of textured soy proteins and already sold in 9 foodservice locations across New Delhi and Bangalore. All of Greenest’s vegan protein products contain no additives, preservatives or artificial flavours, and the brand is looking to incorporate pea proteins in the future. In the coming months, Greenest has plans to launch its plant-based products across over 200 locations across India, and also hope to retail to consumers next year.
Mission:
Greenest wants to bring about a mammoth change in the way Indians consume protein and wants to contribute in building the plant based food space in Asia by creating the next generation of plant based meals to improve the nutrition, taste and environmental footprint of our food.
Gaurav Sharma, Co-Founder of Greenest / Upstablish
Founding date: 2011
Founder: Amit Bajaj
Stage: Available in retail
Based out of Delhi, Vezlay manufactures a wide of range of ready-to-cook vegan-friendly meat substitute products made primarily from soy protein and wheat protein. Many of theses cater directly to Indian cuisine, such as its soya seekh kabab and shami kabab, but it also offers plant-based substitutes to international fast food fare such as its soya vegget, a vegan version of chicken nuggets made from textured soy protein.
Mission:
Our mission is to provide innovative nutritious foods and meat substitutes to our generation in a cost-effective manner.
Promod Kr, General Manager at Vezlay
Founding date: 2019
Founders: Taanya Ravi & Victor Sjodin
Stage: Available for retail and B2B
Live Yum Foods is a plant-based cheese startup based out of Bangalore offering vegan mozzarella, cheddar cheese shreds and cream cheese made from potato starch, refined coconut oil and vegan natural flavours. The startup, which has so far received angel funding, was created from the founders’ passion to fight animal abuse across India’s factory farms and slaughterhouses. It hopes to be able to roll out more plant-based dairy alternatives in the future such as butter. Currently, the brand ships nationwide and is also available in a number of foodservice locations in the country.
Mission:
We aim to be India’s premier vegan and allergen-free cheese company priced for the people.
Taanya Ravi, Co-Founder & Executive Director at Live Yum Foods
Founding date: 2019
Founder: Chirag Sabunani
Stage: Self-funded
Supplant Foods is a startup focused on developing vegan ingredients for the ready made plant-based snacks sector. It has created a highly functional and flavourless chickpea flour that is suitable for use in plant-based dairy products, which is currently in patent-pending stage. Supplant is also working on a range of functional proteins derived from lentils and other unique crops in India for other vegan protein alternatives.
Mission:
Supplant is developing and manufacturing innovative functional ingredients that help create a sustainable, slaughter free world.
Chirag Sabunani, Founder of Supplant
Founding date: 2018
Founders: Siddharth Manvati & Pawan Dhar
Stage: Pre-seed
ClearMeat is India’s first cultivated meat company growing slaughter-free and eco-friendly animal protein in its labs. Its first product expected to launch around mid-2021 is a lab-grown chicken keema, and the company has already received interest from B2B chains in Israel, Turkey and its home country, India. Currently, ClearMeat has already attracted funding from Gastrotrope, a venture under Tokyo-based angel investment firm Mistletoe.
Mission:
The mission of ClearMeat is to be India’s first eco-friendly, nutritious and affordable cell based meat initiative.
Siddharth Manvati, Co-Founder of ClearMeat
Founding date: 2020
Founders: Smitha Devigere & Abhishek Devigere
Stage: Self-funded
Headquartered in Davangere, Devigere Biosolutions is a plant-based startup working on extracting and functionalising proteins from native Indian crops to supply the plant-based sector while boosting income for local farmers. The main crops that the startup is extracting plant proteins from are horse gram, which it has already created a prototype for, and moth bean.
Mission:
We aim to produce sustainable and clean-label plant protein concentrates from Indian pulses.
Smitha Devigere, Co-Founder of Devigere Biosolutions
Lead image designed by Green Queen Media.
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