Category: Alt Protein

  • lab grown meat netherlands
    5 Mins Read

    The Netherlands has launched two open-access facilities with a €25M injection – to scale up planet-friendly food production via cellular agriculture.

    Further cementing its position as a future food leader, the government of the Netherlands has backed the establishment of two independent scale-up facilities for cultivated meat and precision fermentation.

    The hubs have been developed via a public-private partnership involving the Cellular Agriculture Netherlands, contract research organisation Nizo Food Research, cultivated meat pioneer Mosa Meat, the Dutch National Growth Fund, and the agrifood ministry.

    The move will see the expansion of Nizo’s Biotechnology Fermentation Factory (BFF) in Ede, with a new large-scale upstream processing segment under construction. The other facility, Cultivate at Scale, is a spin-out of Mosa Meat in Maastricht, and will be focused on cell culture bioprocesses.

    Each facility is infused with a €12.5M grant from the National Growth Fund through CAN, supported by an equal contribution from other investors (either in cash or kind). For example, BFF has received €5M in financing from Nizo, as well as funding from the province of Gelderland (via a fund managed by Oost NL). It means both hubs benefit from a €25M investment.

    Both will provide companies working in cell culture and precision fermentation with the infrastructure to expand their R&D and production processes, and accelerate their path to market, without the need for costly, pilot-scale manufacturing inputs.

    CAN spokesperson Ira van Eelen said the foundation was working in collaboration with research and educational institutes to enable them to keep the facilities updated with the latest insights.

    She highlighted the importance of the open access, which can help startups secure their IP and support their downstream and food processing. “If you look at the scale we can provide we have been able to do this at astonishingly low costs. That’s super important if we want this food production [model] to be successful, and it will also mean that startups can do this at good conditions,” she told Green Queen.

    cellular agriculture netherlands
    Courtesy: Biotechnology Fermentation Factory

    How the scale-up facilities will help future food innovators

    The BFF enables precision fermentation companies and research institutions to test and develop innovations, and scale ideas from lab-scale to larger volumes. The facility is open to both domestic and international companies, and aims to attract new business activity to the Dutch Foodvalley.

    It offers a direct connection to Nizo’s food-grade downstream processing facility – said to be Europe’s largest pilot plant of its kind – and food application research. It draws on the organisation’s analytical, regulatory, and commercialisation expertise to enable fast product and process development and seamless scaling.

    “Shared facilities like the BFF are essential for reducing the high costs associated with scaling up,” said Marcel Oogink, managing director of the plant. “For startups, these costs are often simply too high. By collaborating with Nizo, companies will benefit from decades of knowledge and experience.”

    The Cultivate at Scale facility, meanwhile, is run by a highly experienced team that has managed production batches for multiple cellular agriculture companies, supported by world-class suppliers of cell feed, cell lines and bioreactors.

    Its production environment is said to have “advanced quality control processes in place”, which has helped create multiple novel food dossiers for regulatory approvals in the past.

    “This groundbreaking initiative, made possible by the financial support of the Dutch government, Mosa Meat’s expertise in cultivated meat production and the collaboration of partners across the cellular agriculture ecosystem, represents a major step forward for our industry,” said Jaco van der Merwe, managing director of Cultivate at Scale.

    “Together with our dedicated team, we look forward to helping companies bridge the gap from research to scalable production, accelerating the global transition to sustainable and innovative food systems.”

    netherlands cultivated meat
    Courtesy: Mosa Meat

    Why the Netherlands is a novel food leader

    The development comes months after a report co-authored by Foodvalley NL called for increased investment and policy support to help alternative protein startups overcome scale-up challenges in the country.

    It expands the Ede-Wageningen region’s leadership in food innovation, housing institutions like Wageningen University and Research, Foodvalley NL, and Nizo. According to the latter, the expansion of current facilities will boost the area’s growth as an international biotech and protein transition hub, and aligns with the Gelderse Climate Plan and the provincial agriculture and food policy to create a more sustainable food system.

    But it’s not just the local region that has been a pioneer in future food. The Netherlands itself is a European leader in this space. Through Mosa Meat, it was home to the world’s first cultivated meat burger in 2013, and it is the only EU nation to have approved and hosted public tastings for these proteins.

    lab grown meat tasting
    Courtesy: Mosa Meat

    The national government has invested €67M in cultivated meat research so far, more than any of its European counterparts, and also made a €60M commitment towards the development of a cellular agriculture ecosystem.

    Its lawmakers have also batted for cultivated meat in the EU, where some member states have tried to justify a ban on cultivated meat (like the one introduced in Italy). The country expressed doubt that an “absolute ban” is proportionate to any issues presented by these proteins, and believed that its objectives could be achieved in “an alternative, less far-reaching way, without introducing a ban on a product that has not yet been placed on the market”.

    It also noted how cultivated meat can economically benefit farmers. “The possibility of in-vitro meat production on a farm has been investigated and found feasible, and in the Netherlands, livestock farmers have already come forward who want to investigate how this production can be achieved on their farm,” it said.

    These efforts are reflective of the views of the Dutch population, 63% of whom are supportive of the sale of cultivated meat if it passes regulatory hoops, with 59% open to trying these products. They’re also more opposed to any proposed bans on these proteins than any other nation in the EU, with only 25% indicating support for such legislation.

    The post Dutch Govt Cements Sustainable Protein Leadership with €25M Investment in Scale-Up Facilities appeared first on Green Queen.

    This post was originally published on Green Queen.

  • deutsche bahn vegan
    5 Mins Read

    Our weekly column rounds up the latest sustainable food innovation news. This week, Future Food Quick Bites covers Burger King Germany’s new vegan option, a cured root vegetable bagel at Deutsche Bahn, and the UK parliament’s cultivated meat research.

    New products and launches

    Burger King has released a new plant-based King Rib sandwich in Germany. The limited-edition menu item uses plant-based meat from The Vegetarian Butcher, which may be in the process of being sold by its parent company, Unilever.

    verrano
    Courtesy: Verrano

    Also in Germany, national rail operator Deutsche Bahn is offering a bagel with cured, smoked rutabaga (or swede) from Verrano, which makes whole-food-based alternatives to meat. It’s available at its on-board restaurants and bistros.

    German chemicals and ingredients specialist Brenntag has collaborated with Berlin-based biotech firm Cambrium to launch NovaColl, a skin-identical vegan collagen for the personal care industry in the UK and Ireland, France, Italy, and Iberia.

    Fellow Berlin-based company BettaF!sh has linked up with Austrian supermarket chain Billa to introduce a co-branded vegan Tu-Nah Sandwich in the latter’s stores.

    maya bakery
    Courtesy: White Owl Group

    In Hong Kong, White Owl Group has launched a joint location for its plant-forward F&B brands The Cakery and Maya Bakery at K11 Musea, with new menu additions including vegan pistachio croissants and cotton cake inspired by the famous Dubai chocolate.

    Ikea has teamed up with UK plant-based meat leader THIS to put its vegan pork sausages on the menu for its £4.95 Veggie Sausage & Mash meal at 19 locations.

    ikea this isn't pork
    Courtesy: This/Ikea

    Aussie startup Fascin8foods, which makes mushroom-based burgers, mince and meatballs under its Froom label, has released a 24-recipe cookbook for Veganuary.

    Are you struggling to keep up with all the new launches and announcements for Veganuary 2025 in the US? Hear about them from the horse’s mouth.

    rebellyous chicken
    Courtesy: Rebellyous Foods

    Vegan chicken startup Rebellyous Foods has partnered with Great State Burger, a Pacific Northwest restaurant chain, for a new crispy chicken burger menu addition.

    Company and finance updates

    Rebellyous Foods has also raised $2.4M in an extension of its $9.4M Series B funding in 2023. It will use the fresh capital to expand sales of its new Mock 2 production platform.

    tribe bars
    Courtesy: Tribe

    Across the Atlantic, UK plant-based energy bar brand Tribe has secured £2.4M ($2.9M) to support the launch of a new adaptogen-centric ‘Protein + Focus’ range.

    The Grocer has uncovered that London-based vegan ready-meal startup Allplants owed creditors £13M ($15.8M) when it fell into administration last year.

    In yet another move linked to protein transition, discount retailer Lidl has become the first major supermarket to use The Vegetarian Society‘s Plant-Based Trademark, which will appear on its own-label Vemondo Plant! range.

    lemna
    Courtesy: Plantible Foods

    Israeli minerals company ICL Food Specialties has announced a follow-on investment in duckweed protein player Plantible Foods‘s Series B round, which netted the startup $30M in November. The two firms launched a Rovitaris Binding Solution using the latter’s Rubi Protein in October.

    Swedish energy and tech giant Alfa Laval is building a Food Innovation Centre in Copenhagen, Denmark to support sustainable food production. It’s scheduled to be completed in 2027, and will initially focus on proteins, including plant-based and fermentation-derived ingredients.

    European fermentation association Food Fermentation Europe has appointed Sebastien Louvion – chief regulatory officer at animal-free casein startup Standing Ovation – as its new president.

    Israeli molecular farming startup Plantopia has switched from lettuce to sprouted oats to produce casein protein for animal-free dairy products.

    Research and policy developments

    Latin America now has 22% more vegan-friendly restaurants than it did in 2023, numbering over 10,000, according to research by Veganuary and HappyCow.

    The number of care home residents in the UK who are vegan or vegetarian will continue to rise over the next five years, doubling by 2031, according to a study by Swansea University’s OMNIPlaNT research group for Vegetarian For Life.

    uk lab grown meat
    Courtesy: Ivy Farm Technologies

    In its latest move to advance novel foods, the British parliament has commissioned a new research project to consider the opportunities and challenges of cultivated meat production. It’s expected to be published in May.

    Speaking of cultivated meat research, this was a hot topic in 2024, and Trove Biosciences founder Tarika Vijayaraghavan has laid out five takeaways after closely monitoring this space.

    whole cut plant based meat
    Courtesy: Hebrew University of Jerusalem

    At the Hebrew University of Jerusalem, engineers have devised a way to leverage metamaterials to create whole cuts of plant-based meat that offer a more scalable and cost-effective solution to 3D printing.

    Researchers at the Beijing Institute of Technology have developed a method to use autoclaved vegetables as scaffolds for muscle and adipose cell growth for cultivated meat.

    The Good Food Institute has selected 14 researchers for its 2025 Research Grant Programme to accelerate alternative protein innovation.

    vegan dog food
    Courtesy: Omni

    Finally, plant-based granola maker Bio&Me and vegan pet food startup Omni have been named in the UK’s 2025 Startups 100 Index.

    Check out last week’s Future Food Quick Bites.

    The post Future Food Quick Bites: Burger King Rib, Cured Swede Bagels & Ikea Vegan Sausages appeared first on Green Queen.

    This post was originally published on Green Queen.

  • george peppou
    6 Mins Read

    Australian cultivated meat startup Vow has laid off 25 employees as it finalises its latest funding round, citing slower-than-expected regulatory processes.

    Sydney-based Vow, the only cultivated meat producer globally that has received regulatory approval to sell multiple products in multiple markets, has made nearly a third of its staff redundant as it seeks to close its latest round of investment.

    The startup – which has dominated global headlines on several occasions – informed staff about the layoffs last Friday, with 25 employees (or about 30% of its workforce) across R&D, sales and communications reportedly affected, including some in leadership positions – the exact roles haven’t been confirmed.

    “On Friday, we began the painful process of commencing a redundancy consultation (a process which is ongoing) for 25 members of Vow’s team, across a variety of roles and functions. This was an incredibly difficult decision and it truly hurt to make,” Vow co-founder and CEO George Peppou said in a statement sent to Green Queen.

    The company – which appeared on The Late Show with Stephen Colbert for its woolly mammoth meatball in 2023 – cited the slow pace of regulatory approvals in several markets as a key factor behind the cutbacks, with Peppou insisting it was “a decision we are taking from a position of strength as the industry leader, not a position of weakness”.

    Vow’s cultured quail parfait and foie gras – marketed under the Forged brand – have been cleared to sell in Singapore and Hong Kong, but it has also been awaiting approval from Food Standards Australia and New Zealand (FSANZ) since early 2023. The process in the latter market has been slow-going.

    Peppou told Green Queen in November that Vow anticipated an approval decision to be made in Q1 2025, “given the projected timelines shared with us by FSANZ”. A week earlier, the regulator said it had opened a second round of public consultation, proposing a new standards-based approach. It closed just before Christmas, but no further announcements have been made yet.

    Cultivated meat companies are facing a difficult regulatory landscape in multiple geographies. The EU’s regulatory process is lengthy, and most companies do not expect a greenlight in the near term. Meanwhile, with the re-election of President Donald J Trump, cultivated meat companies looking for clearance in the US are bracing for slower approvals.

    Vow fundraising in bleak environment for cultivated meat

    vow cultured meat
    Courtesy: Vow

    According to the Sydney Morning Herald, Peppou sent a Slack message to the company’s employees (known as Vowzers) on Friday, which read: “Team, Vow is finalising a fundraise in a very challenging funding environment – this gives us runway into 2027.

    “As part of this, the expectation is for Vow’s focus to narrow to only finding product [that is] market fit, continuing to improve manufacturing reliability and reaching approvals in new markets. Sadly, this means today we will be saying goodbye to a number of Vowzers.”

    Vow has so far secured $55M from investors via seed and Series A rounds (at the time it was the largest Series A for cultivated meat globally), and has been able to commercialise with a much smaller outlay than other companies approved to sell cultivated meat, with Upside Foods (US) having raised $608M, GOOD Meat (US) $270M, and Aleph Farms (Israel) $118M. The only startup that has achieved regulatory clearance with fewer funds than Vow is Meatly ($4.5M), but it caters to pets rather than humans.

    As Peppou indicated in his message to staff, venture capital has dried up for cultivated meat. Investment in the sector fell by 75% in 2023 to reach $226M, and in the first nine months of 2024, it was only able to attract another $133M – in fact, Q3 saw a mere $3M going into cultivated meat.

    alternative protein investment
    Courtesy: GFI

    The Vow CEO declined to comment about the upcoming fundraise, instead saying this move would help streamline things for the startup. Peppou said that its volume increase had been slower than planned due to the regulatory pace, which meant it didn’t require the scale of the team it was previously building.

    “Each and every one of the staff members whose roles have been included in the ongoing redundancy consultation are exceptionally talented, dedicated and hardworking individuals who substantially contributed to the success of Vow. This process is not a reflection on them, but rather what Vow needs to achieve in the next two years,” Peppou’s statement read.

    “It is my sincere hope that they all choose to stay in our startup ecosystem because I know they are exactly the calibre of individuals who make groundbreaking innovations possible, and I will do everything in my power to support them to find new roles.”

    Vow isn’t the only cultivated meat startup to have conducted layoffs recently. Upside Foods let go of 26 employees in July to “narrow to a tighter set of priorities”, a month after Aleph Farms cut 30% of its domestic workforce amid its scale-up efforts and reported fundraising difficulties. The alternative protein space is facing a challenging landscape and many leading companies are streamlining their teams, the latest being lactoferrin-maker TurtleTree.

    Investors call decision difficult, but logical

    lab grown meat approved
    Courtesy: Vow

    Vow has taken a different approach to its better-funded rivals, focusing on high-end meats and novel taste experiences with its Forged Gras and Cultured Quailia, rather than making cultivated versions of chicken, where the margins are much smaller.

    It has entered the market through tasting events at luxury eateries in Singapore and Hong Kong. According to a company website, consumers can taste Vow’s at up to seven restaurants in the Lion City while tastings in Hong Kong are currently paused. The company said the latter was unrelated to this week’s news.

    “Like many companies operating in highly technical environments and highly regulated markets, Vow has faced a challenging operating environment as it scales its mission globally,” a spokesperson for Blackbird Ventures, an investor in Vow, was quoted as saying by the Sydney Morning Herald.

    “Start-ups require incredibly difficult decisions to be made, and whilst this decision was the most logical thing for the company, it was not made lightly,” she added. “We believe in Vow’s vision for entirely new foods and are confident in its road map to achieving this ambition.”

    ‘We must get leaner,’ says CEO

    vow cultivated meat
    Courtesy: Vow

    In his statement, Peppou said cultivated meat’s success depends on solving three key challenges: scale, market demand, and market access. “Vow is the only company in the world to have solved the first two of these challenges and is leading the world in market access,” he suggested.

    “However, given the complexity and novelty of the regulatory process for cultured meat, it has taken far longer than initially expected to secure regulatory approval in the markets which Vow has targeted.

    “This is not a criticism of the regulators, but rather an acknowledgement of the care and thoroughness necessary to ensure cultured meat is completely safe for human consumption and regulated appropriately.

    “The reality is that in order for Vow to continue to grow and thrive, we must get leaner and focus our entire efforts on activities that put our products into more markets and onto more consumers’ plates.”

    Asked about the company’s plans for 2025, Peppou responded: “More products in more markets from our operating 20kL factory.”

    The post Leading Cultivated Meat Startup Vow Cuts 30% of Staff Ahead of Latest Fundraise appeared first on Green Queen.

    This post was originally published on Green Queen.

  • singapore food safety bill
    5 Mins Read

    Singapore’s parliament just passed a Food Safety and Security Bill to adapt the country’s agrifood systems to climate change and advance future foods.

    Already a leader in the world of future food, Singapore is strengthening its food safety and security measures with a new bill to deal with a compounding supply chain and the effects of the climate crisis.

    “Singapore has also faced various food supply challenges in recent years. The Covid-19 pandemic saw the impact of supply disruptions when we experienced the effects of lockdowns and restrictions on cross-border movements,” environment minister Grace Fu told the parliament before the bill was signed last week.

    “Supply chain disruptions arising from many other factors – extreme weather events, disease outbreaks, and trade restrictions – also affected our food supply on several occasions. With climate change, rising biosecurity risks and geopolitical tensions, the risk of food disruptions is expected to increase,” she added.

    Fu noted that the government’s policy measures have helped ride these storms, but these must be supported by laws to enable the Singapore Food Agency to ensure a safe and secure supply in the island nation.

    One of the major themes of the new bill concerns defined foods, which include novel proteins like cultivated meat and precision-fermented foods. Singapore has repeatedly championed these foods as a way to enhance food security – it imports 90% of its food – and the latest bill formalises existing practices for products that require premarket approval.

    How does Singapore define novel foods?

    lab grown meat tasting
    Courtesy: Eat Just

    The new bill describes “defined foods” as those that comprise novel or genetically defined foods that haven’t received premarket approval, including insects.

    Novel foods themselves have been described as those made from cellular agriculture and tissue culture derived from animals, plants, bacteria, yeast, fungi, algae, and other microbes, which have not been used “to a significant degree” as a food for at least the 20 years in or outside Singapore. This also applies to processes that haven’t been employed to produce food in this time period.

    “The policy intention is to take into account the history of consumption of food anywhere in the world, when determining whether or not food is novel food,” reads the bill.

    When parliamentary member and climate activist Louis Ng raised concerns about any subjectivity around the definition of novel foods, Koh Poh Koon, senior minister of state for environment and sustainability, responded: “Since 2019, SFA has put in place a novel food regulatory framework to ensure that only novel food which is safe for human consumption can be manufactured, imported, distributed, or sold in Singapore.”

    He added: “When in doubt on whether a food or food ingredient is considered a novel food in the first place, companies should consult SFA to discuss the available evidence on the history of safe use that they have compiled.”

    What does the bill say about regulatory approvals?

    vow singapore approval
    Courtesy: Vow Food

    The Food Safety and Security Bill codifies the existing regulatory framework to make it easier for novel food companies to meet the SFA’s standards and commercialise their products.

    In many countries, innovations like cultivated meat need pre-market approval to be made available for consumption. Singapore’s policies have been at the forefront here, and the new bill lays down exactly what the process entails.

    Pre-market authorisations take into account public health and safety aspects, considering whether the food has any potential adverse effects on humans, its composition, structure, and production process, the source from which it’s derived, and the likely patterns and levels of consumption.

    “The safety assessments should cover potential food safety risks such as toxicity, allergenicity, safety of the food production methods used, and dietary exposure arising from consumption,” said Koh.

    While there’s no expiry date for a novel premarket approval, the bill notes that such authorisations can be cancelled if they’ve been obtained by fraudulent means, if companies don’t comply with the agreed conditions, or if there’s been a material change to how the food is made, packaged, and stored. The SFA can also scrap the approval if the country’s public interest requires it to.

    What happens next?

    eat just chicken
    Courtesy: Eat Just

    The new bill is expected to streamline the regulatory pathway for novel food producers, giving them access to more detailed information about the framework and safety assessment processes.

    The provisions under the bill will take effect in phases, with full implementation expected by 2028, allowing time for companies to transition. For defined foods, it will be enacted in the second half of this year.

    The SFA, which has been publishing regular updates on safety assessment requirements on its website, will now publish information about approved novel foods too. “Companies can also consult SFA or sign up for the bi-monthly Novel Food Virtual Clinics to better understand SFA’s requirements,” said Koh.

    “SFA will continue to ensure that sufficient clarity is provided to industry through direct engagements with novel food companies, as well as through the updating of guidance documents online,” he added.

    Singapore was the first country to approve the sale of cultivated meat five years ago, giving the greenlight to California-based Eat Just’s Good Meat brand. Last summer, the cultivated chicken made its way into retail via Huber’s Butchery, marking another first.

    The SFA followed that up with an approval for Australia’s Vow last year, whose cultivated quail and foie gras are currently being sold at restaurants in the city.

    The post What Does Singapore’s New Food Safety Bill Mean for Novel Proteins? appeared first on Green Queen.

    This post was originally published on Green Queen.

  • rfk lab grown meat
    5 Mins Read

    Robert F Kennedy Jr could well be America’s new health secretary, overseeing food safety under Donald Trump? What could it mean for cultivated meat?

    In just over a week, Joe Biden will leave the White House as a largely unpopular president – however unfair that perception may be, especially given his climate legacy – passing the mantle back to perhaps the most divisive leader the US has ever had.

    Donald Trump is gearing up for his second term with all guns blazing, and it has left a lot of people nervous. That includes the food industry, which could be in for a massive overhaul under the Republican administration, thanks to a former Democrat.

    Trump has nominated environmentalist-turned-vaccine-sceptic Robert F Kennedy Jr as his health secretary, potentially giving him free reign over the country’s food and health systems. While his appointment is yet to be confirmed, the political dynast could have a lasting impact on how America eats.

    One industry facing severe uncertainty is cultivated meat, which has already been the centre of a culture war over the last year. Over a dozen states have attempted to ban these novel foods, and two have been successful – even as some Republican Congress members fear that the US is falling behind to China’s biotech dominance, like it did in the electric vehicle race.

    Rumours are swirling that RFK Jr might follow the lead of state politicians and ban cultivated meat, but what has he really said about it?

    What has RFK said about cultivated meat?

    Kennedy’s public statements about cultivated meat haven’t actually come directly from his mouth. Instead, he has quoted and reposted several articles critical of these proteins from Children’s Health Defense, the anti-vaccine disinformation organisation he was chairman of until April 2023, when he took a leave of absence to run for president.

    In October 2021, he shared a story that claimed cultivated meat was a money-making scheme for corporations and billionaires, quoting: “Lab-grown meat offers private corporations the opportunity to place intellectual property rights on meat development and thus create a financial windfall, at the expense of human health.”

    And in November 2022, he retweeted a piece titled ‘The Fake Meat Scam’, quoting the introduction: “Using strategies to position it as a healthy alternative for natural meat, the industry’s fake meat is just another name for ultra-processed food, full of GE and pesticide-laden ingredients designed to look as much like meat as possible.”

    The same week, he reposted an article questioning the safety and climate benefits of cultivated meat, reiterating a quote that said “lab-grown meat is a pipe dream”.

    More broadly, RFK Jr has been very vocal against ultra-processed foods, a category cultivated meat falls under. He has pledged to remove them from school lunches, and has had a long history of promoting regeneratively farmed crops.

    In April 2022, he tweeted that “fake food doesn’t address root problems of industrial food + its eco + health consequences” when resharing another article.

    The same day, he said he “agreed” with the argument that governments should stop subsidising large food companies based on “dubious” and “misleading” claims. “Ultimately, we don’t just need to change products we’re eating – we need to change [sic] entire system,” the tweet read.

    An uncertain future for cultivated meat in America

    That last comment could be a marker of things to come. In the US, novel foods like cultivated meat are regulated by the Food and Drug Administration (FDA) and the Department of Agriculture (USDA), which in 2023 approved the sale of cultivated chicken products from Upside Foods and Eat Just-owned Good Meat.

    But with Kennedy as health secretary, the FDA faces an uncertain future. He has vowed to clear out several departments (including nutrition) within the agency, and is weighing up a rewrite to its rules on food additives. That said, despite Trump seemingly promising RFK Jr the role of USDA chief, the president-elect went with Brooke Rollins instead.

    Still, if confirmed, RFK Jr will work in an administration controlled by the Republican Party, which has spearheaded the efforts to ban cultivated meat in states over the last 12 months. Florida and Alabama have successfully done so, and lawmakers in ArizonaIllinois, Kentucky, Nebraska, Iowa, Michigan, New York, Wisconsin, Pennsylvania, Tennessee, Texas and West Virginia have introduced similar measures.

    Is that a harbinger of a nationwide ban under Kennedy? That much seems unlikely, according to an ally close to the conspiracy theorist, as reported by the journalist Michael Grunwald last week. He was told that Kennedy will – as is expected – likely to make things much more complicated for startups pursuing FDA approval for cultivated meat.

    trump rfk food health
    Courtesy: Gage Skidmore/Flickr/CC

    Already, cultivated meat has had a rough couple of years. Some startups have shut down, some have had to let go of staff, and many are financially strained. In 2022, VC funding for these startups fell by 75% to $226M – and while things seemed to be picking up again in the first half of 2023, Q3 saw only $3M plunged into this sector.

    While there were some wins in the form of regulatory approvals, all of them were outside the US. That is likely to continue this year, and possibly for the next four. The US may be home to the largest number of cultivated meat innovators, but they face a great unknown.

    The post With Trump Incoming, What Does RFK Jr Really Think About Cultivated Meat? appeared first on Green Queen.

    This post was originally published on Green Queen.

  • veganism and depression
    7 Mins Read

    Research exploring the link between depression and different types of milk is doing the rounds, with plant-based alternatives bearing the brunt of the headlines – but they were barely mentioned in the study.

    You’ll be miserable if you drink oat milk. Or so they’re saying online.

    “Experts issue warning over oat milk – dairy alternative linked to health harm while semi-skimmed cow’s milk boasts surprising benefit,” read a Daily Mail headline.

    “Boost for dairy as scientists link plant-based milk with mental health issues,” wrote trade publication Farmers Guardian.

    The Times, meanwhile, went a step further: “Vegans are more likely to be depressed, study suggests.”

    They all reference a new paper in the Frontiers journal by researchers from the Southern Medical University in China, who analysed the data of over 350,000 people enrolled in a UK Biobank study. Between 2006 and 2010, the participants were asked about their lifestyle, health, and consumption habits – including milk intake – with their mental health being assessed through questionnaires a decade later.

    If you believe the headlines and the majority of the coverage, here’s what the study found: semi-skimmed milk lowers the chances of depression by 12%, full-fat milk reduces anxiety risk by 16%, and plant-based milk raises the likelihood of depression by 14%, compared to people who don’t drink milk.

    That seems scary if you drink non-dairy milk. In a media landscape that vilifies plant-based products, publications jumped on this, painting the entire category with the same brush and declaring that cow’s milk is king and vegan food is bad for your mental health.

    The problem is, this isn’t really what the study concluded – and even then, there were some massive gaps in the research, some of which the authors acknowledged themselves.

    “These findings are in no way compelling evidence for the bizarre claim that drinking plant-based milk causes depression,” said Amy Williams, nutrition lead at alternative protein think tank the Good Food Institute (GFI) Europe. Here’s why.

    Study classification of ‘other milks’ unclear

    plant based milk study
    Courtesy: Bit245/Getty Images

    In the study, the researchers asked participants what type of milk they mainly drank at the start of the study, and what mental health conditions they experienced over the next decade. This wasn’t a controlled trial, but an observational study, and it’s impossible to know whether people exclusively drink a single form of milk.

    Most of the participants consumed semi-skimmed milk (65%), while others drank skimmed milk (20%), whole milk (6.5%), and what the researchers termed “other types of milk” (5%). The latter category included soy milk – the only mention of any plant-based milk throughout the study – but it was unclear what else.

    “The headlines focus on the findings of this ‘other’ category, on the assumption that it is entirely made up of plant-based milk drinkers, but this assumption was not made in the paper itself,” Williams pointed out.

    “All we know is that the ‘other’ group is made up of soy milk drinkers alongside everyone who selected ‘other’, which may include different kinds of animal milk such as lactose-free or sheep milk.”

    The researchers also did not measure the quantity of milk consumed, which makes it hard to draw conclusions about any single type of dairy-free milk.

    The problem with observational studies

    plant based milk depression
    Courtesy: Deniz A/Getty Images

    Observational studies don’t demonstrate causation, so to remove some of the uncertainties, the researchers performed a Mendelian Randomisation (MR) analysis, which uses genetic differences to examine the causal effects of an outcome.

    But the MR assessment was only performed on semi-skimmed milk, finding a 17% drop in depression risk – this is likely due to the presence of calcium and vitamin D. However, the “other types of milk” used were not fully disclosed, and it’s not known whether the plant milks included were fortified or not. Most such products today are fortified with both calcium and vitamin D too, and they would likely offer similar mental health benefits, based on the scientists’ hypothesis.

    Moreover, none of the other forms of dairy and non-dairy options were given the MR treatment. So the rest of the study’s findings were based on correlation, not causation, using self-reported dietary data. They were also “influenced by the extensive duration of the follow-up”, the author said, noting that the results “must be interpreted cautiously”.

    Observational studies should “always be taken with a pinch of salt”, according to GFI Europe’s Williams. “They are useful to identify possible directions for further study, but not for drawing firm conclusions about causality,” she told Green Queen.

    “To give a simple example, an observational study may find a correlation between people getting sunburnt and eating ice cream. It’s clear that both of these are caused by some other factor – both things happen on sunny days – but to test this, we need different kinds of study. 

    “Confusing correlation with causation in observational studies is a common problem in health reporting, but is fairly standard – but these headlines have taken this issue one step further.”

    I drink plant-based milk – should I be worried?

    plant based milk health
    Courtesy: AI-Generated Image via Canva

    Williams noted that the study is based on questionnaires taken between 2006 and 2010, when plant-based milk had a fraction of the drinkers it does today. In the UK, 35% of households purchased non-dairy milk in 2023, and today’s market contains a much wider range of options with better nutritional value than they did two decades ago.

    “What’s very curious is that a study which doesn’t even talk about plant-based milk beyond one passing mention and which doesn’t appear to have been press released by its authors managed to generate such widespread and misleading media attention,” said Williams.

    Bila Chniouer, a UK-based registered associate nutritionist, told Green Queen: “Some media reports suggest certain plant-based milks, such as soy, may be linked to depression. However, the study did not specifically investigate the impact of the consumption of specific types of plant-based milk on depression, nor did it determine whether participants were vegan, vegetarian, or simply preferred non-dairy options. This could substantially influence the findings.”

    It’s worth noting that the study included mostly middle-aged to older adults of European descent – so the impact on younger populations was not covered.

    Should they be worried about consuming vegan milk alternatives, especially soy? “No,” said Chniouer. “In fact, we know that soy consumption is associated with a lower risk of depression.”

    She explained that soy contains isoflavones – plant-based compounds that mimic the action of oestrogen by binding to oestrogen receptors in the brain – and they help regulate serotonin production in the brain, while having anti-inflammatory and antioxidative effects on the body.

      “The study grouped all plant-based milks (such as soy, oat, and almond) into a single, broad category. As a result, it is unclear whether any specific type of plant-based milk has a definite impact on depression,” she added. “Therefore, additional research is needed to thoroughly evaluate the effects of each type of plant-based milk on depression.”

      Veganuary timing a coincidence?

      veganuary 2025
      Courtesy: Veganuary

      The Frontiers study has been circulating everywhere at the same time as another large UK analysis that linked greater calcium consumption to a decreased bowel cancer risk.

      The amount of calcium (300mg) that’s important can be found in foods like dark leafy greens, bread, and tofu – but the way it’s framed in the media, all you’ll need is a glass of milk, despite the authors specifying that this intake can also come from non-dairy foods, like plant-based milks.

      This is not the first time that studies have been reported on in a misleading manner to unfairly demonise vegan food – and it will likely not be the last.

      But they’re in the media during Veganuary, whose 2025 campaign is predicted to be the largest yet. Whether it’s just happenstance that this coincides with a drive to increase meat and milk consumption – backed by the UK government and slammed by medical professionals – can’t be determined for certain.

      However, some stories about the Frontiers study do mention the AHDB’s Let’s Eat Balanced campaign for January, and that has raised questions about the influence of the dairy lobby in media coverage around plant-based food.

      The post Beyond the Headlines: Does Plant-Based Milk Really Cause Depression? appeared first on Green Queen.

      This post was originally published on Green Queen.

    1. better nature tempeh
      7 Mins Read

      Elin Roberts, co-founder and co-CEO of Better Nature Tempeh, believes the way people approach dietary change has shifted past vegan eating – and brands must too.

      In 2023, Better Nature Tempeh introduced three marinated versions of its signature plant protein during Veganuary, positioning it as a fibre-packed food that can be counted as one of your five a day.

      In 2024, it unveiled a smoky version of its tempeh to coincide with the campaign and cater to the demand for clean-label, unprocessed foods.

      This year, though, the London-based brand is no longer talking about Veganuary, as co-founder and co-CEO Elin Roberts explained in an op-ed last week. But Better Nature is still pushing to reach Brits averse to ultra-processed foods (UPFs), a category most plant-based meat products fall into.

      As a campaign, Veganuary has been instrumental in helping people steer their dietary decisions away from animal proteins. As Roberts pointed out, over three-quarters of UK consumers know about the month-long challenge, and 6% of the population have given it a go.

      better nature organic tempeh
      Courtesy: Better Nature Tempeh

      There’s no questioning the immense impact of Veganuary – you only need to look at the plethora of brands and restaurants (vegan and otherwise) coming up with offerings to support the campaign every year. When you look at it that way, Better Nature is an outlier.

      “The Veganuary message of going fully vegan for the month isn’t resonating as widely as it used to,” Roberts tells Green Queen. “The conversation is changing. Rather than cutting out meat completely or switching to alternatives, many people simply want to add more plant-based foods to their diets.”

      She reiterates her support for what Veganuary stands for, but doesn’t believe that talking about it is the right approach for her firm. “Instead, our focus is on health, positioning tempeh as a better-for-you protein,” she says. And while being plant-based is part of the appeal, it’s no longer a “defining feature”.

      The UPF debate has changed the game for plant-based

      elin roberts
      Courtesy: Better Nature Tempeh

      The situation of plant-based meat in the UK is concerning. Government polling from 2024 shows that only 27% of Brits consume plant-based meat, and 44% never have. Here’s the kicker, though: 22% of respondents say they used to eat meat alternatives, but don’t anymore.

      It’s a marker of the dissatisfaction around these products. A 2023 survey suggested that two in five Brits stop eating vegan meat products because of their taste, while another 20% do so for their price. At the same time, half of them were concerned that these foods are too processed. These apprehensions have translated into low sales, with volumes of meat-free products in the UK dropping by 9% in 2024.

      UPFs make up 57% of an average person’s diet in the country, and up to 80% when it comes to children or people with lower incomes. And plant-based meat has suffered from a loss of confidence due to its classification as a UPF, driven by some very deceptive coverage by national media outlets.

      plant based meat ultra processed
      Courtesy: Metro/The Telegraph/Daily Mail/New York Post

      “Whilst it’s simply misleading to tarnish an entire category with one brush (plant-based is hugely varied, with different brands serving different needs: some for convenience, some for indulgence, and others for health), the impact is hard to deny: vegan products have lost their health halo,” Roberts says on the impact of the UPF discourse.

      “People are also confused. There’s so much misinformation out there now – people don’t know what to believe. Is vegan food good or bad? There are many articles arguing both sides.

      “We, of course, advocate that it is good, if – like any diet – it’s managed properly, but we also appreciate that nutrition can be complex. That’s why messaging that is focused on eating more plant-based whole foods is resonating better – you can’t go too far wrong there.”

      Even the UK’s largest retailer, Tesco, is banking on this – its Christmas range was dominated by vegetables over meat alternatives, after data showed that “veg-led meals” account for 40% of its plant-based sales.

      Tempeh: a plant-based healthier chicken alternative

      So where is the conversation headed now? “People are less focused on vegan food vs non-vegan food,” says Roberts. “Instead, they’re looking for food that’s good for them, the planet and animals vs food that’s not.”

      Research has already shown that people are less influenced by terms like ‘vegan’ or ‘plant-based’ – words such as ‘healthy’ and ‘sustainable’ on product labels are more favourable. “We believe the biggest opportunity to influence dietary change is to tap into the growing number of people who want to add more healthy and sustainable plant-based foods to their diets,” notes Roberts.

      plant based meat uk
      Courtesy: Better Nature Tempeh

      “For a brand like ours, we want to reach as many people as possible – especially those eating meat. To do that, we’re positioning Better Nature as a healthier, ‘supercharged’ alternative to chicken. Not as the vegan alternative, though of course Better Nature being naturally plant-based is one of its credentials.”

      If you follow the trends from the aforementioned 2023 poll, people want their meat replacement to taste like meat. How do you position tempeh in that landscape? “We don’t want to perfectly replicate chicken,” she says. “That would be impossible to do without the ingredients and processes that consumers are turning away from.

      “However, we know two things. First, Chicken is the most widely eaten meat in the UK and second most widely eaten in the world. Second, tempeh – through its plain flavour, firm texture, absorption of flavours and high protein content – is an excellent swap for chicken in almost any dish, also offering consumers extra fibre, gut health benefits and plant points (as well as a shelf life that’s seven times longer). That’s why we call it supercharged protein, and chicken so-so protein.”

      veganuary 2025
      Courtesy: Better Nature Tempeh

      Aside from taste, Brits also want their food to be cheaper, especially plant proteins. Chicken, however, is highly subsidised, despite being produced in the most inexpensive ways possible, often making it the most affordable animal protein. “Currently, we can’t compete price-wise with the cheapest chicken products; however, we’re cheaper than any added-value chicken products such as free-range or grass-fed,” says Roberts.

      “Tempeh, made simply of fermented soybeans and water, is a naturally inexpensive food. It’s much cheaper than chicken in Indonesia, where it’s from, for example. Therefore, we know that we can get it as affordable (if not more affordable) than chicken, it will just take us some time as we grow – especially as we never compromise on product quality and our ethical/sustainable credentials.”

      Better Nature targets German expansion and new use cases

      While we’re comparing chicken with tempeh, another product comes into mind. In 2023, Roberts’s fellow co-founder Christopher Kong teased a prototype of a whole-cut chicken breast made from tempeh mycelium. He called it Tempeh 2.0 “Tempeh has been around for hundreds of years, so we’re not reinventing the wheel. We’re just giving it a serious makeover,” he told Green Queen at the time.

      Roberts confirms that this novel product is still under development. “The earliest it will be launched is in 2026 because we need to take it from pilot production to mass production,” she reveals. “That said, we hope to start sharing samples of our Tempeh 2.0 with select members of the public sooner than that.”

      mycelium chicken
      Courtesy: Better Nature

      She’s speaking to Green Queen after a stellar year for the business, when sales grew by 457% as it became the second-fastest growing meatless brand in the UK. It also doubled its distribution, launched into Asda and Ocado, and secured a spot on Tesco’s new Accelerator Programme.

      For 2025, Better Nature company has some new products in the pipeline to appeal to a wider audience and expand the use cases for tempeh.

      “We’re planning more above-the-line advertising to drive up brand awareness, and we’ll be pushing for supermarkets to replace plant-based aisles with protein aisles, where meat-free and meat will sit side by side, making it easier for shoppers to choose Better Nature over chicken and other animal proteins,” says Roberts.

      “Our goal is to see mainstream adoption of Better Nature as a protein staple on a global level, starting with further retail expansion in the UK and Germany this year, before looking further afield.”

      The post Better Nature CEO: The UPF Debate Has Lifted the ‘Health Halo’ Around Vegan Food appeared first on Green Queen.

      This post was originally published on Green Queen.

    2. food sustainability university
      5 Mins Read

      More and more US universities are making it easier for students to go vegan, but many still lack concrete plant-based goals, according to a new protein sustainability scorecard.

      University scorecards have long been a handy tool for prospective students to figure out which institutions are best suited to their needs. But aside from tuition costs and curricula, there are several other factors that can influence the decision, such as the sustainability initiatives and food on offer.

      To help navigate this, the Humane Society of the United States (HSUS) has released its first College and University Protein Sustainability Scorecard, which ranks 39 institutions based on how planet-friendly their dining halls are.

      Inspired by its foodservice sustainability report, the scorecard is designed to showcase which higher education institutions are making progress in expanding plant-based dining options and lowering greenhouse gas emissions. Globally, the food system accounts for a third of all emissions, with meat and dairy production accounting for 57% of this footprint (twice as much as plant-based foods).

      Since college dining operations serve millions of meals a year, adding meat-free options and reducing animal products can play a major role in mitigating the impacts of climate change.

      “More than a third of Gen Z members are limiting their meat consumption in some way, and over half prefer institutions that similarly prioritise lowering their food-related environmental impacts in operational standards,” noted Kitty Block, CEO of Humane Society International and HSUS.

      “It’s no surprise, then, that when it comes to which college or university to attend, these students are assessing prospective schools based on their demonstrated commitment to creating healthier, animal-friendly and sustainable menus,” she added.

      For the scorecard, HSUS focused on universities that have self-operated dining programmes and are not contracted with a foodservice management company. The institutions were evaluated not just for their climate goals, but also for how they’re prioritising food sustainability through concrete, evidence-based strategies. 

      Which universities have the most sustainable food options?

      university sustainability rankings
      Courtesy: UNT Dining Services

      With an overall score of 360 (the maximum possible), the University of Colorado Boulder came out on top of the Protein Sustainability Scorecard. At least half of all meals here are plant-based, and it has a goal to increase this share to 75% by the end of 2025. The institute also offers vegan options at every station, with chefs working with registered dietitians.

      Only three others received an A+ score. The University of North Texas, home to the country’s first fully vegan campus dining hall, received a score of 340. Between 41-45% of its fare is plant-based, with a target of reaching 50% by the end of the year.

      “By prioritising a variety of plant-based foods, we aim to accommodate dietary preferences, enhance inclusivity, and ensure all students have access to nutritious, eco-friendly meals,” said Matthew Ward, an executive chef at the University of North Texas.

      In the same state, the University of Texas at Austin scored 325, with 46-50% of food already plant-based. It’s also piloting blended burgers and replacing dairy and eggs with vegan alternatives. HSUS recommends that both thee institutions should use data collection to measure sales of vegan food and explore making plant proteins the default option.

      The University of Michigan-Ann Arbor, meanwhile, came fourth with 315 points, with at least half of its meals already vegan, a share that’s set to rise to 55% this year. It tracks the emissions from food purchased and tracked, provides vegan options at every meal, and is actively increasing the availability of non-dairy milk across its operations.

      Seven institutions received an A grade, including the University of Arizona (which has a mostly vegan dining hall), Washington State University (which offers culinary training for staff and student education sessions with dietitians), and Rutgers University (which has added carbon footprint labels to its menus).

      Which institutions fell short on climate-friendly food targets?

      university sustainability rankings
      Courtesy: UNT Dining Services

      On the other end of the scorecard were Kennesaw State University, Texas Tech University, and Utah Valley University, all of which received an F grade. These were among a number of institutions that didn’t respond to HSUS’s survey, prompting the organisation to rank them based on publicly available information.

      The non-profit recommended each of these universities update their websites for full transparency. “If the institution does not have any targets around increasing plant-based menu offerings or reducing animal protein purchases, we recommend starting with a public, measurable plant-based goal and timeline and increased transparency on food-related sustainability efforts,” HSUS said.

      Iowa State University of Science and Technology and Purdue University both received a D grade (with 20 points), while five others achieved a D+.

      The Pennsylvania State University, with a score of 80 and a C grade, had previously set a target to increase the proportion of plant-based meals to 35% by this year. But that pledge was rescinded soon after, with the institution setting internal, campus-wide sustainability goals instead. It’s why it opted out of participating in this year’s survey.

      Of the higher education institutes that did participate in the HSUS survey, the University of Oklahoma had the lowest score (85, a C grade). All dining locations feature at least one plant-based option, with the share of vegan meals at a low 5-9%.

      “For those schools that fell short, we encourage them to join our efforts in creating a healthier, more sustainable food system by prioritising plant-based menu items and thereby investing in the future of their students – in this and every generation to come,” said Block.

      Kate Watts, HSUS director of foodservice innovation, added: “Now more than ever, students are demanding meal options that are healthier for themselves and the environment. Colleges and universities have a responsibility to meet these demands, be transparent about their sustainability targets for prospective and current students, and work to reduce their environmental impact.”  

      The post What If We Ranked Universities Based on How Sustainable Their Food Is? appeared first on Green Queen.

      This post was originally published on Green Queen.

    3. daily harvest sloane stephens
      4 Mins Read

      Vegan meal startup Daily Harvest has launched a line of smoothies that pack 20g of plant protein per serving – and it’s tapped Sloane Stephens to help spread the message.

      Already the owner of a vegan body care brand and following a plant-forward diet, US tennis star Sloane Stephens has partnered with ready meal maker Daily Harvest to promote its new high-protein smoothie range.

      The New York-based vegan startup has rolled out ready-to-blend smoothies that pack 20g of protein from chickpeas and peas per 190g serving, and up to 10g of fibre. It plays onto the two most sought-after macronutrients in American diets at the moment, while also aiming to deliver on the demand for clean-label food products.

      Available in dark chocolate, vanilla bean, and mixed berry flavours, the smoothies are available for $8.99 on Daily Harvest’s website, and can soon be found at Kroger and its subsidiaries, including Fry’s, Fred Meyer, Dillon’s, King Soopers, QFC, Ralphs and Smith’s.

      Sloane Stephens: ‘Daily Harvest supports my peak performance’

      daily harvest protein smoothies
      Courtesy: Daily Harvest

      The “nutrient-dense” smoothies contain whole-food ingredients like fruits and vegetables, dates and seeds, alongside vanilla bean and cocoa powders (depending on the flavour). The dark chocolate smoothie is being positioned as reminiscent of brownie batter, with the vanilla bean versions akin to classic milkshakes, and mixed berry evoking frozen yoghurt nostalgia. They also contain high levels of micronutrients like calcium, iron, and potassium, and are free from nuts and added sugars.

      Buyers only need to empty the frozen contents into a blender, mix it with a liquid (like almond or oat milk), and whizz away. The idea is to pour the resulting smoothie back into the cup, minimising the need for additional cutlery – but at the same time, it does mean you need to wash your blender. And the product will likely not appeal to people who don’t have access to one.

      One person it did allure is Stephens. The US Open winner says Daily Harvest’s meals and smoothies have become a go-to for maintaining peak performance, “whether I’m training, spending time with my family or running my business”. That business is Doc & Glo, which sells cruelty-free body lotions, scrubs, mists and deodorants.

      Daily Harvest and Doc & Glo are working together to highlight their “commitment to supporting active lifestyles and overall wellbeing”, according to the announcement.

      “As a professional athlete, I know the importance of fueling my body with clean, nourishing foods that can keep up with my demanding schedule,” said Stephens. “What I love most is how they make healthy eating effortless – just what I need to stay energised during my busy days.”

      According to Daily Harvest, the new smoothie range is a response to one of its “most frequent” customer requests. “We’ve always prioritised engaging our loyal and highly engaged member base to help co-create and innovate across our portfolio,” said CEO Ricky Silver.

      “As consumers continue to seek high-protein options to fuel their busy lives, no one wants to compromise on the need for real, wholesome ingredients,” he added. “Our new high-protein smoothies deliver on taste, satiety and nutrient density; no tradeoffs necessary.”

      Can Daily Harvest attract Ozempic users?

      daily harvest glp 1
      Courtesy: Daily Harvest

      In October, a report by 84.51° – the market research division of Kroger, where the new smoothies will debut – high-protein is the prized nutritional attribute in food products for consumers at its stores. Other major priorities include functional benefits and clean ingredients, both verticals that Daily Harvest is hitting on.

      A 3,000-person survey last year also found that the two nutrients Americans are most interested in consuming are protein (71%) and fibre (64%), figures that increased from the poll’s 2023 edition.

      The high-fibre content in the Protein Smoothie range will speak to consumers at a time when GLP-1 medications like Ozempic and Mounjaro are all the rage. More than one in eight Americans have already tried these injectable weight-loss drugs, which work by replicating a hormone found in our body.

      That hormone – incretin – can also be regulated by dietary fibre. In the US, only 5% of adults meet the daily requirement of fibre intake, with the average consumption half this amount. At the same time, as of March 2024, 21% of US weight-loss drug users had been spending more on protein in the previous six months.

      Meanwhile, over six in 10 Americans say they’d rather make a dietary change than take an injectable weight-loss drug if they wanted to lose weight. This has prompted food manufacturers – including giants like Nestlé and Conagra – to revamp their offerings and marketing to cater to those that use GLP-1 drugs, or are interested in doing so.

      Daily Harvest itself began offering a GLP-1 companion collection of meals, with dishes like broccoli and white bean soup, dragonfruit and lychee smoothie, and bean and cabbage bowl. It was in response to “relatively slow” sales, Silver had said.

      But he has indicated that the company won’t be aggressively pushing sales of these kits. “We definitely see it as an opportunity (but) not something we need to drastically pivot our focus toward,” he told Reuters in May. “Our food is already foundationally good for people taking these drugs.”

      As for the protein smoothies, he hinted that there’s more of where that came from: “This launch is just the beginning – we’re excited to continue developing new protein-forward recipes that make it easier than ever for our customers to feed themselves and their families healthfully.”

      The post High-Protein, High-Fibre: Tennis Star Sloane Stephens Hypes Up Daily Harvest’s GLP-1 Friendly Vegan Smoothies appeared first on Green Queen.

      This post was originally published on Green Queen.

    4. wagamama veganuary
      6 Mins Read

      In our weekly column, we round up the latest news and developments in the alternative protein and sustainable food industry. This week, Future Food Quick Bites covers a host of launches for Veganuary, several plant-based brand campaigns, and a Bezos Earth Fund Ted Talk.

      New products and launches

      In time for Veganuary, Starbucks has brought its popular brown sugar oat milk format to the cortado, launching the espresso-based drink alongside a vegan Spicy Falafel Pocket.

      molly baz restaurant
      Courtesy: Face Plant

      With a menu designed by former Bon Appétit Test Kitchen star Molly Baz, Face Plant is an upcoming vegan fast-food drive-thru restaurant set to open later this month at a former McDonald’s location in Portland, Oregon.

      Another Portland-based chain, ice cream maker Salt & Straw, has released five new dairy-free flavours for Veganuary, including coconut cake and pineapple jam, bananas foster with candied pecans, and chocolate caramel corn with candied peanuts. It’s also teamed up with pistachio milk brand Táche for vegan milkshakes.

      Plant-based chain Next Level Burger is jumping on the superfood demand with a burger and smoothie shake available at all 10 locations for January, while its subsidiary Veggie Grill has debuted a five-strong range of superfood smoothies on its permanent menu across all 16 stores.

      plnt burger tindle chicken
      Courtesy: TiNDLE Foods/PLNT Burger

      TiNDLE Foods has partnered with PLNT Burger, which will feature its vegan chicken on two burgers (in crispy and spicy variants) at all 13 locations on the East Coast.

      Whole-cut meat maker Chunk Foods is continuing its US expansion through a listing with online retailer Vegan Essentials.

      Los Angeles-based vegan protein shake maker Koia has extended its lineup with Koia Elite, which comes in vanilla and chocolate flavours and contains 32g of plant protein. The 12oz bottles are available in the chillers at Whole Foods, with shelf-stable versions set to come to 7-Eleven and e-commerce channels shortly.

      In Germany, Rewe subsidiary Penny has launched Cremembert, a white-label Camembert alternative made from fermented cauliflower by Veganz Group, in its stores. It’s available for €1.99 per 125g pack.

      alfiecooks
      Courtesy: James Moyle/Wagamama

      In the UK, Wagamama – which is aiming to make half its menu plant-based by the end of the year – has partnered with vegan influencer Alfie Steiner (aka alfiecooks) to unveil a Firecracker Chick’n Ramen across the UK.

      Bakery chain Greggs has reintroduced its Spicy Vegetable Curry Bake for Veganuary. It’s available nationwide for £2.10, and as part of its £3.35 savoury bake deal.

      Fellow British chain Zizzi, which serves Italian cuisine, has teamed up with Bold Bean Co to put a Butter Bean Stufato on its menu for Veganuary.

      galaxy vegan chocolate
      Courtesy: Claudia Riccio Photography/Galaxy

      Also in the UK, Mars has brought out a new flavour in its dairy-free Galaxy lineup in the UK. The vegan Hazelnut Praline chocolate bar can be found at Sainsbury’s for £3.

      Plant protein producer Squeaky Bean has launched ham-like tofu slices in spinach-basil and tomato-red pepper flavours, as well as a Super Grain & Vegetable Burger (featuring fermented rye). The 80g slices are available for £2.50 and the burger for £3.50 per two-pack at Sainsbury’s.

      In more tofu news from the UK, Cauldron Foods has come out with the “quickest-cooking tofu pieces ever”. The bite-sized cubes can be prepared in five minutes and are available for ¢2.75 per 160g pack at Asda.

      julienne bruno mozzarella
      Courtesy: Julienne Bruno

      London-based vegan cheesemaker Julienne Bruno has annoucned the first product of its Collection 02. The Mozzafiore Pearls are its take on mozzarella balls, and will be available at Whole Foods stores in Kensington and Piccadilly from January 9 for £3.95.

      UK dairy-free brand Nush has updated its almond yoghurt recipe to include more protein. The products now contain between 16g and 23g of protein per pot, and the move is complemented with the introduction of a new vanilla fudge flavour.

      British vegan frozen foods maker One Planet Pizza has gained a listing at 400 Asda stores for its recently launched Tex Mex Pizza.

      papa john's hawaiian pizza
      Courtesy: La Vie/Papa Johns

      And among the plethora of Veganuary innovations, one of the more outrageous ones comes from Papa Johns and vegan pork maker La Vie, which have worked together to roll out a Hawaiian Vegan Pizza for the chain in the UK.

      Company and finance updates

      La Vie, based in Paris, is also on the hunt for a new CFO to lead the startup’s financial planning, budgeting, forecasting, and fundraising efforts.

      Vegan cheese giant Violife has rolled out a new National Quitter’s Day campaign to promote its dairy-free cream cheese across digital, social media, and out-of-home channels.

      violife cream cheese
      Courtesy: Violife

      The Real Housewives of Atlanta star Phaedra Parks has teamed up with Danone-owned brand Silk to host a side-by-side live taste test of cereals with cow’s milk and its Vanilla Almondmilk. Held in New York City on January 9 (ahead of National Milk Day), contestants – those who prefer dairy over plant-based – will be hooked to a lie detector taste when asked which milk they prefer.

      In yet another Veganuary campaign, UK plant-based meat maker THIS has debuted its latest TV ad with creative agency St Luke’s. The mockumentary-style spot features a real estate agent who was inspired to (unsuccessfully) become a wingsuit flyer after tasting its vegan pork sausages.

      Months after announcing its closure, meat analogue maker Motif FoodWorks is auctioning off its lab equipment via New Mill Capital.

      Nestlé-backed plant-based food startup Sundial Foods has also shut down, having sold its IP to “an acquirer with greater scale and resources than we have”.

      Canadian cell ag platform Cult Food Science is now accepting cryptocurrency payments for its Noochies! line of vegan pet food. Customers can pay with currencies like bitcoin (BTC), ethereum (ETH), solana (SOL), and dogecoin (DOGE).

      longleaf valley
      Courtesy: TreesPlease Games

      British developer TreesPlease Games is running Veganuary promotions (including paid marketing) throughout the month on its Longleaf Valley mobile game. It’s expected to gain around 75 million impressions.

      Californian plant-based giant Beyond Meat has released results from a life-cycle assessment that shows its vegan steak generates 84% fewer emissions than conventional pre-cooked steak tips, while requiring 93% less water, 88% less land, and 65% less non-renewable energy.

      Policy and research developments

      Andy Jarvis, director of Future of Food at the Bezos Earth Fund, has delivered a Ted Talk on the future of food, and the importance of using a “yes, and” approach.

      Nearly half of American adults are looking to change their diets this year, but only 7% plan to eat plant-based, according to a survey by the Physicians Committee for Responsible Medicine and Morning Consult.

      It’s also perhaps why the City of West Hollywood is urging people to participate in Veganuary, posting a list of meat-free restaurants in the city.

      reusable theatre caps
      Courtesy: Heriot-Watt University

      In the UK, NHS Scotland‘s Golden Jubilee University National Hospital has begun trialling biodegradable, plant-based theatre caps to cut single-use plastic waste. They were co-designed by the University of Strathclyde and Heriot-Watt University.

      Finally, University of Exeter researchers are looking for 200 volunteers who are going vegan in January for a study about the impact of Veganuary.

      Check out last week’s Future Food Quick Bites.

      The post Future Food Quick Bites: Veganuary Launches, Hospital Caps & A Ted Talk appeared first on Green Queen.

      This post was originally published on Green Queen.

    5. plant based meat health
      5 Mins Read

      A Eurocentric review of health studies has shown that plant-based meat has multi-pronged health benefits, despite their association with ultra-processed foods.

      Poor diets are responsible for nearly a million deaths in Europe every year, and are the largest driver of cardiovascular disease. At the same time, there’s an emerging phenomenon of a “double burden” of malnutrition, where obesity coincides with undernutrition.

      While the underconsumption of whole grains and legumes is the biggest driver for diet-related illnesses in the continent – pointing to a need for increased intake of whole plants – the overconsumption of red and processed meats is a key factor too.

      Vegan meat analogues present a solution to the problem for meat-eaters. They’re already better for the climate, help boost food security, reduce pandemic risks, and counter antimicrobial resistance – but in most parts of the world now, health trumps everything when it comes to choosing food today.

      diet related diseases
      Courtesy: GFI Europe

      Here, plant-based meats have been dealt a tough hand. Despite being nutritionally superior on many fronts to animal protein, minus the health issues, they’ve been tarred with the same brush as ultra-processed foods (UPFs).

      Yes, most plant-based meat is ultra-processed. But no, ultra-processed doesn’t automatically translate to bad-for-you. To illustrate that, alternative protein think tank the Good Food Institute (GFI) Europe compiled data from the latest research around meat alternatives and health – and the results demonstrate their outsized potential for better nutrition and wellbeing.

      For example, these products could reduce levels of LDL cholesterol and, consequently, heart disease, lower the risk of bowel cancer, enhance gut health, and help maintain a healthy weight.

      “We urgently need more tasty, affordable options to help reduce the current overconsumption of processed meat – which is doing a lot of harm to our health and the planet,” said Amy Williams, nutrition lead at GFI Europe. “Innovative products like plant-based meat and dairy, alongside traditional whole foods such as beans, will both have important roles in achieving this.”

      How plant-based meat fares on the nutrition scale

      is plant based meat healthy
      Courtesy: GFI Europe

      GFI Europe’s health analysis explored the nutritional differences between conventional meat and plant-based versions from four European countries, across various formats.

      In almost every category – from burgers to sausages to chicken nuggets – plant-based meat products are lower in calories, the overconsumption of which is one of the main causes of obesity.

      Similarly, vegan meats contain a much greater amount of fibre than their animal-based counterparts (where any small amount of fibre comes from plant-based ingredients). A high fibre intake is linked to a healthy gut and microbiome – an increasingly important aspect in health conversations – and a reduction in inflammation and cardiovascular disease.

      When it comes to protein, some sausages and strips/shawarmas have a higher concentration for plant-based versions, but overall, conventional meat has slightly more protein per 100g. That said, plant-based meat is on par with animal proteins in terms of the percentage of calories from protein across all but one category (fillets). With at least 20% of calories coming from protein, vegan alternatives comfortably meet the EU definition of high-protein foods.

      But do plant-based products contain complete proteins? It depends. Soy and quinoa contain all the essential amino acids, but for products not using these, a blend of ingredients – such as wheat and pea protein – can help achieve an optimal amino acid profile.

      Meanwhile, across every format, animal proteins have more saturated fat than plant-based meat, and the difference is often significant. That said, there are large variations in terms of sodium levels, although vegan meats tend to have slightly more salt content.

      is plant based meat bad for you
      Courtesy: GFI Europe

      Overcoming the challenges of UPFs and fortification

      For plant-based meat, one of the greatest potential areas for maximising the health dividends of plant-based meat, however, are micronutrients. These products offer a simple way to provide key micronutrients that may sometimes be lacking in whole foods – the way they’re made can add important nutrients and make others more bioavailable (or easier for the body to process).

      But several challenges remain. Fortification with nutrients like vitamin B12, iron, calcium or omega-3s can be expensive, and fortified food can’t be certified as organic (even though animal meat can). The growing focus on shorter ingredient lists, meanwhile, can penalise products with a higher nutritional value, where some additional ingredients are micronutrients.

      The focus on cleaner labels has dovetailed with concern around UPFs, but GFI Europe’s report is further proof that the level of processing doesn’t dictate how healthy a food is. Its analysis of macronutrient studies shows that conventional processed meat ticks seven of the eight boxes in common UPF definitions, including high calories, fat and salt, convenience, low fibre, big ingredient lists, and the fact that it can’t be made in a normal kitchen.

      is plant based meat upf
      Courtesy: GFI Europe

      Despite the nutritional benefits, plant-based meat saw a decline in volume by 3.2% in Europe between 2022 and 2023, with the UPF debate a major contributor to this shift. So how can these products overcome this slump?

      GFI Europe says governments and investors need to back R&D efforts to better optimise the health potential of plant-based meats across several focus areas. These should focus on next-gen products that optimise nutrient bioavailability, improve functionality, and broaden the range of available options, as well as on novel processing technologies to better maintain or boost the nutritional value.

      The diversification of ingredient crops and expansion of breeding specifically for use in plant-based meat is important too. This would improve the functionality of raw ingredients, cut the number of processing steps and ingredients, and allow protein crops to be grown locally.

      As for manufacturers, it’s imperative to better communicate the health benefits of their products so consumers can understand how to incorporate plant-based meat into a healthy and balanced diet. They’re also encouraged to innovate and further improve the nutritional quality of their offerings through measures like salt reduction and micronutrient fortification.

      The post Is Plant-Based Meat Healthy? You Bet It Is, According to All the Latest Research appeared first on Green Queen.

      This post was originally published on Green Queen.

    6. fda plant based meat regulations
      5 Mins Read

      The FDA has updated its draft guidance for vegan meat, egg and dairy labelling, suggesting companies place an emphasis on the plant-based sources that make up the product.

      ‘Chickpea meatballs’ is a more favourable term than ‘plant-based meatballs’ when describing vegan products on packaging, according to the US Food and Drug Administration (FDA).

      The government body, which has regulatory authority over all plant-based alternatives, has published draft guidelines for the labelling of vegan meat, seafood, egg and dairy products, excluding alt-milk (which were covered in separate guidance last year).

      For plant-based food producers, there’s one big win: they’re allowed to use terms like ‘sausage’, ‘burger’, and ‘yogurt’ on their packaging, so long as they don’t mislead consumers.

      But there is a big caveat too. The FDA prefers that companies highlight the source ingredients in their products. So instead of ‘vegan Cheddar cheese’, it’s more comfortable with ‘soy-based Cheddar cheese’. Likewise, ‘chickpea and lentil nuggets’ is preferred over ‘meat-free nuggets’.

      “Names such as ‘Plant-Based Burger’, ‘Meatless Meatballs’, or ‘Vegetarian ChickN Sausage’ may signal to consumers that the food is a meat alternative, but they do not identify the plant source comprising the food,” the document says.

      “The nature of the plant-based ingredients is important information for consumers and should be included in the name or statement of identity to identify and describe the food and distinguish it from similar foods.”

      fda plant based labeling
      Courtesy: FDA

      How would this work in practice?

      The FDA believes that when looking at a food label, consumers should be able to “easily determine not just that the product is plant-based, but also the plant source (e.g., soy, lentil, walnut, etc.).”

      It’s not just the use of ‘plant-based’ or ‘vegan’ – even descriptors like ‘meat-free’ or ‘beefless’ should be used in conjunction with the source ingredient. So, instead of ‘pork-free bacon’, it recommends using ‘plant-based soy bacon’ as the main term, with ‘pork-free’ used as a sub-descriptor above or below.

      These terms should be presented in a bold font on the front of the packaging. “We consider a prominent print or type for the statement of identify to be at least 1/2 the size of the largest print on the label,” the document reads.

      Meanwhile, vignettes or images that further describe the product’s flavour are allowed too, so long as they aren’t misleading. The FDA’s example includes the image of a cow on vegan jerky, with ‘artificially beef-flavoured’ written underneath.

      If a product has multiple plant sources, the predominant ingredient by weight should be stated first. So, for a vegan egg that contains chia seeds as its majority ingredient, alongside flax seeds, the recommended label would read: ‘chia and flax seed eggless scramble’.

      Within vegan subcategories too, the FDA outlines why it feels using the source names is important. “Plant-based alternatives to yogurt that are soy-based should bear names that distinguish these alternatives from those that are almond-based. Qualifying the names with “soy” or “almond” would inform consumers of the nature or source of the food, while also distinguishing one subclass of alternatives from another,” it states.

      plant based labeling requirements fda
      Courtesy: FDA

      Why is the FDA prioritising the source ingredients?

      Foods within the plant-based category can come from a variety of sources, from legumes and tree nuts to seeds, grains, and vegetables. The FDA feels its recommendations can help consumers distinguish between these products to align their purchases with their dietary needs or desire for nutritional variety.

      “Omitting a descriptor of the legume, nut, grain, seed, or other plant source in the name of the food may be confusing to consumers, as the product would not be readily distinguishable from other types of similar plant-based alternatives,” it says.

      Since there may be nutritional differences between plant-based alternatives and their conventional counterparts, conveying the source ingredients “may help consumers understand that the composition of the product is different and prompt consumers to review the Nutrition Facts label”.

      It argues that this practice could help Americans with food allergies, encouraging them to review the ingredient declaration and allergen disclosure statements on the packaging.

      “Further, consumers may value or be seeking out certain plant sources as they incorporate foods into their diet, especially as they are looking to build a healthy eating pattern in line with current dietary guidelines, so having this information on the principal display panel is important because it will enable consumers to identify the plant sources more easily,” the guidance reads.

      simulate nuggs
      Courtesy: Simulate/Green Queen

      How should brands respond, and what happens next?

      It’s important to note that draft guidance documents aren’t legally enforceable – instead, they’re recommendations that reflect the FDA’s “current thinking on a topic”.

      Companies may not need to change anything on their packaging, but the recommendation to use plant sources on packaging does feel a bit unnecessary. After all, other product categories don’t have the same obligation, so why should plant-based?

      The assumption that people with allergies wouldn’t look at the ingredients label anyway also seems a bit unrealistic. And imploring companies to use product descriptors like ‘soy and wheat jerky’ might hinder their efforts to attract meat-eaters looking for more realistic taste experiences in plant-based meat products.

      The FDA is now accepting written or electronic comments, which firms can submit until May 7, when it will begin work on the final version of the guidance.

      Its draft document comes just two weeks before Donald Trump returns to the White House. The incoming president has picked Robert F Kennedy Jr as his health secretary, who has promised to overhaul the US health and food systems. It could mean a significant overhaul of the FDA and the US Department of Agriculture, with processed plant-based proteins coming under significant scrutiny.

      The post What Does the FDA’s Labelling Guidance Mean for Plant-Based Meat? appeared first on Green Queen.

      This post was originally published on Green Queen.

    7. oat milk 7 eleven
      3 Mins Read

      In our weekly column, we round up the latest news and developments in the alternative protein and sustainable food industry. This week, Future Food Quick Bites covers Octonuts California’s new cashew products, Gail’s new eco store, and Europe’s most vegan-friendly cities.

      New products and launches

      New York-based Bake Me Healthy, which makes allergen-free, plant-based baking products, has rolled out Soft-Baked Dark Chocolate Chip Cookies to its product lineup. Made from sunflower protein flour, it contains 8g of protein, 4g of fibre, and no added sugar.

      bake me healthy
      Courtesy: Bake Me Healthy

      On the west coast, plant-based snack manufacturer Octonuts California has debuted churro and strawberry cashew butters (priced at $11.99 per 16oz jar), as well as gochujang and crème brûlée cashew snacks ($6.99 per 5oz pouch).

      Across the Atlantic, UK vegan snack brand ChicP has made its way into the pantries of British Airways Club Lounges, stocking a trio of hummus and breadsticks in harissa, basil and truffle flavours.

      chicp british airways
      Courtesy: ChicP

      Also in the UK, Tiba Tempeh will launch an XL pack of tempeh (featuring two 200g blocks) on Ocado at £4.85 in January. Meanwhile, its original block, soy-marinated, and curry-spiced pieces will be available in 1,000 Aldi from tomorrow.

      Bakery chain Gail’s has announced it will open what it calls its first “sustainably built” store in London’s Southwark district at the end of this month.

      oatmlk
      Courtesy: OatMlk

      And Indian oat milk brand OatMlk has landed a listing for its 200ml pack and its protein shake at 279 7-Eleven stores in Singapore.

      Company, policy and research updates

      In Israel, beverage manufacturer Priniv has earned approval from the Ministry of Health to employ BlueTree Technologies‘s sugar reduction technology on its natural juice line.

      bluetree sugar
      Courtesy: BlueTree Technologies

      Catering company Accor Group Greater China has set a target to make half of the dishes at its hotel vegan or vegetarian by 2030.

      Despite 13.5 million American households facing food insecurity, 29% of Americans aren’t familiar with the term, and 76% don’t believe it’s among the top three issues impacting households today, according to a survey by Sara Lee Bread and US Hunger.

      us food insecurity
      Courtesy: Sara Lee Bread

      In the UK, scientists at Aberystwyth University and Sun Bear Biofuture are working together to produce a more sustainable palm oil alternative through yeast fermentation for use in food and cosmetics.

      Online booking travel platform Omio has analysed the number of restaurants on Tripadvisor to name the 10 most vegan-friendly cities in Europe. The winner? London.

      purezza london
      Courtesy: Purezza

      UK company BSF Enterprise (parent of cellular agriculture startup 3D Bio-Tissues) has listed 20 million new ordinary shares on the London Stock Exchange.

      Finally, French agrifood firm Louis Dreyfus Co has signed a binding agreement to acquire BASF‘s Food and Health Performance Ingredients department in a bid to expand its plant-based ingredients business. The deal includes a production site, a state-of-the-art R&D centre, and three application labs.

      Check out last week’s Future Food Quick Bites.

      The post Future Food Quick Bites: XL Tempeh, British Airways & Yeasty Palm Oil appeared first on Green Queen.

      This post was originally published on Green Queen.

    8. future food
      3 Mins Read

      It has been a big year for the future food sector. These are our editor’s picks of the 10 best stories on Green Queen in 2024 (in chronological order), featuring a public tasting for cultivated meat, an interview with a US senator, and Portugal’s plant-based strategy.

      Beyond Meat unveils IV lineup

      Plant-based giant Beyond Meat reformulated its flagship beef product line for the first time in three years. The meat analogues are now healthier, meatier, and costlier, and communications chief Shira Zackai explained why in an interview with Green Queen.

      lab grown foie gras
      Courtesy: Vow

      Vow CEO talks regulatory approval for cultivated quail

      George Peppou, co-founder and CEO of Australian cultivated meat startup Vow, spoke to Green Queen about obtaining regulatory approval for its Forged cultured quail parfait in Singapore, and the company’s business philosophy.

      Meatable hosts EU-first cultivated meat tasting

      We exclusively reported on Dutch cultivated pork producer Meatable’s historic public tasting for its hybrid sausages in the Netherlands, a first for the European Union.

      starbucks coffee tasting
      Courtesy: Starbucks

      A trip to Starbucks’s Farmer Support Centers

      Green Queen visited Starbucks’s Farmer Support Centers in North Sumatra, Indonesia to find out what the giant is doing to safeguard the future of coffee and the farmer community it employs.

      Bezos Earth Fund talks alternative protein

      After Green Queen revealed that Bezos Earth Fund’s third Center for Sustainable Protein will be in Asia (it opened in Singapore months later), its Future of Food director Andy Jarvis explained the organisation’s goals and the industry’s challenges in an in-depth interview.

      andy jarvis
      Courtesy: Bezos Earth Fund/Rocío Lower

      Alternative protein = EVs?

      We contextualised a report by the Boston Consulting Group (BCG), the Good Food Institute (GFI), and Synthesis Capital that explored what the future food industry can learn from the rise of electric vehicles.

      Massachusetts senator on highlighting alternative proteins in economic bill

      While US states like Florida and Alabama moved to ban cultivated meat, Massachusetts passed an economic bill that pledged funding to alternative proteins. Senator Barry Finegold, who spearheaded the effort, spoke to Green Queen about the move and the importance of food tech.

      florida lab grown meat ban
      Courtesy: UPSIDE Foods/Canva AI/Green Queen

      Behind Upside Foods’s lawsuit against the Florida ban

      Speaking of the Florida ban, California’s Upside Foods filed a lawsuit against the state, asking a federal court for an injunction and calling the effort unconstitutional. We broke down what the legal action meant, with insight from Upside Foods’s counsel. (A judge later rejected the request for an injunction).

      India’s BioE3 policy and its implications for future food

      Smart proteins, functional foods and climate-resilient agriculture were among the six pillars of India’s new biotechnology (BioE3) policy. Green Queen spoke to GFI India about how the policy came into existence, and what it meant for the alternative protein sector in India.

      plant based action plan
      Courtesy: Venn Canteen

      Portugal to develop plant-based strategy

      We explored the behind-the-scenes moves that led to the Portuguese government’s decision to develop a national action plan for plant-based foods with detailed inputs from ProVeg Portugal director Joana Oliveria.

      The post Editor’s Picks: Green Queen’s 10 Favourite Future Food Stories of the Year appeared first on Green Queen.

      This post was originally published on Green Queen.

    9. alt protein funding
      4 Mins Read

      While investment in alternative protein and future food startups has fallen again this year, there have still been some sizeable VC funding rounds. These are the 10 biggest raises of 2024, featuring mycelium meat, animal-free milk, and cocoa-free chocolate.

      1) Meati: $100M

      Colorado-based startup Meati secured $100M in a Series C1 round led by Grosvenor Food & AgTech, the largest alternative protein investment since its own $150M Series C raise in 2022. It took Meati’s total funding to $365M, and was earmarked for its targeted retail expansion to 10,000 doors by the end of this year.

      perfect day whey
      Courtesy: Perfect Day

      2) Perfect Day: $90M

      At the start of the year, Californian precision fermentation pioneer Perfect Day bagged $90M in a Series E round led by internal investors, simultaneously announcing the departure of co-founders Ryan Pandya and Perumal Gandhi. It took its total raised past $840M.

      3) Formo: $61M

      German fermentation player Formo closed a $61M Series B round, with participants including FoodLabs, The Nature Conservancy and Rewe Group, among others. It coincided with the retail launch of Formo’s koji-based cream cheese range, and brought its total investment to $117M.

      4) Infinite Roots: $58M

      Another mycelium protein maker, Hamburg-based Infinite Roots raised $58M in Series B financing Dr. Hans Riegel Holding (one of the two holding companies of Haribo), with participation from the European Innovation Council Fund and Rewe Group, among others. The round took the company’s total raised to $73M.

      mycelium meat
      Courtesy: Infinite Roots

      5) Prolific Machines: $55M

      Californian biotech startup Prolific Machines nabbed $55M in a Series B1 round The Ki Tua Fund, the VC arm of New Zealand dairy giant Fonterra, with participation from Bill Gates’s Breakthrough Energy Ventures, among others. Taking its total funding to $86.5M, the investment was said to help commercialise its photomolecular platform to grow cultivated meat with light.

      6) Voyage Foods: $52M

      Also in California, ethical pantry startup Voyage Foods secured $52M in a Series A+ funding round led by Level One Fund and Horizons Ventures, which it said it would use to launch new products and support the construction of its 284,000 sq ft facility in Ohio (for which it later received a $25M loan from the USDA). The cocoa-free chocolate maker has cumulatively raised $94M to date.

      voyage foods
      Courtesy: Jayme Burrows/Voyage Foods

      7) Helaina: $45M

      To help launch its precision-fermented breast milk equivalent in the US market, Helaina closed a $45M Series B round led by Avidity Partners. The New York-based firm said the funding would help scale up its Effera Human Lactoferrin ingredient, bringing it to market in 2025 via products from Kroma Wellness, Mitsubishi International Food Ingredients, and more. It has secured $83M in financing to date.

      8) Heura: $43M

      Spanish plant-based meat Heura netted €40M ($43M at the time) in Series B financing, with investors including Upfield and the European Circular Bioeconomy Fund. The company said the funds would accelerate international expansion, allow it to license its tech, and drive the business profitability. It brought Heura’s total funding to about $95M.

      heura
      Courtesy: Heura

      9) Mosa Meat: $42.4M

      The largest funding round for a cultivated meat company this year (and since 2022) came from the Netherlands, where Mosa Meat raised €40M ($42.4M). The oversubscribed round was led by Lowercarbon Capital and M Ventures, with participation from government-backed investors too. Mosa Meat has secured over $135M from investors, and is using the funds to scale up ahead of launch.

      10) Onego Bio: $40M

      Finnish precision fermentation firm Onego Bio raised $40M in Series A funding to commercialise its animal-free egg protein, Bioalbumen. The round was led by NordicNinja, with participation from EIT Food, Agronomics, and more. It brought the startup’s total funding to $56M, and was followed by Onego Bio self-determining GRAS (Generally Recognized as Safe) status in the US.

      The post 2024 Wrapped: The Top 10 Future Food Funding Rounds of the Year appeared first on Green Queen.

      This post was originally published on Green Queen.

    10. food tech 2024
      3 Mins Read

      It has been a milestone year for the future food industry, with regulatory approvals, big partnerships, and major court rulings. These are (in chronological order) the 10 biggest wins for food tech in 2024.

      Vow goes to market with cultured quail

      Australian startup Vow became the year’s first company to receive regulatory approval for cultivated meat, launching a cultured quail in the form of Forged Parfait in Singapore. Months later, it secured the greenlight for its cultivated foie gras in Hong Kong, making it the only startup selling cultivated meat in two Asian markets. It followed Aleph Farms’s approval in Israel in December 2023.

      Bezos Earth Fund sets up alternative protein hubs

      Making good on its $100M future food promise, the Bezos Earth Fund opened the first of its three Centers for Sustainable Protein at North Carolina State University in May, followed by a hub at Imperial College London set up a month later, and a base at the National University of Singapore in September.

      Quorn signs NHS deal for blended meat

      Industry giant Quorn has had a turbulent two years, with sales dwindling and changes at the top. It desperately needed a win, and that came in the form of a partnership with the UK’s National Health Service. This will see Quorn supply its mycoprotein as an ingredient to be mixed with conventional beef and pork in blended burgers and sausages at hospitals across the UK.

      Meatly is cleared to sell cultivated pet food

      British startup Meatly became the first company to obtain approval to sell cultivated meat in Europe, and for pets. Its cultivated chicken was approved by regulators in the UK following an 18-month process, and was later part of successful feeding trials that demonstrated its safety and palatability for dogs. It aims to launch a dog treat product with a brand partner in Q1 2025.

      Gourmey files for cultivated meat approval in the EU

      France’s Gourmey, which is making a cultivated version of a local delicacy in foie gras, announced it had applied for approval in the European Union – a first for the region – alongside four other countries (Singapore, the US, the UK and Switzerland). It plans to offer its product to chefs and restaurants by 2026, and has already welcomed three Michelin-starred chefs to its advisory board.

      UK opens national future food centre

      In the UK, the University of Leeds became host to the National Alternative Protein Innovation Centre, set up by a £38M investment, £15M of which came from the national government. It will focus on plant-based, cultivated and fermentation-derived products and ingredients, and promote knowledge exchange via its international network of partners, which includes the United Nations.

      Solar Foods earns US clearance for protein from air

      Finnish food tech startup Solar Foods achieved self-determined GRAS (Generally Recognized as Safe) status in the US for Solein, its fermentation-derived protein derived from gases. The company needs to register its Vantaa-based Factory 01 with the FDA, and will seek the agency’s ‘no questions letter’ too. It suggested that products using the orange-yellow powder could be seen in the US in early 2025.

      Gruppo Tonazzo says arriverderci to meat

      One of Italy’s oldest meat manufacturers, Gruppo Tonazzo, decided to close its animal protein business after 136 years to solely focus on plant-based proteins via its well-established Kioene brand. The latter’s vegan burgers alone made up 63% of the group’s turnover last year, and given the environmental and health benefits, its owners felt the move was a no-brainer.

      EU court blocks France’s ‘veggie burger’ ban

      The European Court of Justice (ECJ) rejected France’s proposed ban on using meat-related terms to describe plant-based analogues, allowing producers to continue to use phrases like ‘veggie burger’, ‘plant-based sausage’ and ‘vegan bacon’ on product labels. The ECJ has returned the dispute to France’s highest court for a final decision.

      All G gains China and US approvals for animal-free lactoferrin

      Aussie precision fermentation player All G earned the regulatory nod to sell its recombinant bovine lactoferrin in China, shortly before obtaining self-determined GRAS status in the US for the animal-free ingredient. In both cases, additional steps are needed before it can be used in infant formula products – but a human lactoferrin equivalent launch is planned for late 2025.

      The post 2024 Wrapped: The Top 10 Food Tech Wins of the Year appeared first on Green Queen.

      This post was originally published on Green Queen.

    11. the better butchers hybrid meat
      4 Mins Read

      Meat analogue maker The Better Butchers has signed a letter of intent with Genuine Taste, a student-founded cultivated fat startup, to develop hybrid meat.

      Ahead of its impending acquisition by Canadian cellular agriculture group Cult Food Science, Vancouver-based The Better Butchers is already making moves to advance its mission to produce future-friendly meat products.

      The meat alternative firm has signed a letter of intent with Toronto startup Genuine Taste, which makes cultivated fat from animal cells, and will supply the ingredient to The Better Butchers for product development and sampling purposes.

      The two entities will jointly create hybrid meat – a blend of cell-cultured ingredients with plant-based or fermentation-derived proteins – using the cultivated beef fat and The Better Butchers’s mycelium meat.

      Genuine Taste working with ‘global food corporation’

      lab grown meat fat
      Courtesy: Genuine Taste

      The Better Butchers says it’s one of the first companies to get access to Genuine Taste’s cultivated fat, which closely mirrors the characteristics of conventional animal fat.

      Genuine Taste was founded by biophysicist Pooya Mamaghani and University of Toronto civil engineering student Emily Farrar in 2022. To produce the beef fat, they take stem cells from a cow, which are differentiated into fat cells, combined with nutrients and salt, and left to multiply.

      The fat can be produced at mass scale in bioreactors, and then be combined with other ingredients to produce meat alternatives that better match the taste, texture and functionality of conventional meat.

      Currently, the startup is at benchtop scale. “I have… tasted it. I haven’t cooked with it, though, because it’s a very, very precious resource at the scale we are producing it,” Farrar said in an interview with her university in June.

      She revealed that Genuine Taste has sent a sample to an academic team at the University of Guelph, which specialises in alternative fats, for third-party feedback. Additionally, it has sold its first sample to a “global food corporation”, which is testing the ingredient as part of a burger.

      The startup has raised $175,000 from investors including Cycle Momentum, Startup Montreal, Big Idea Ventures, Antler, and Treefrog Accelerator. And just this month, it received C$100,000 ($69,500) after winning the Top Venture and People’s Choice Awards in the 2024 Invest Together in Climate Innovation programme.

      It is among a number of startups working with cultivated fats, joining the likes of Hoxton FarmsMission Barns and Steakholder Foods, among others.

      The Better Butchers taps into hybrid meat opportunity

      the better butchers
      Courtesy: The Better Butchers

      The Better Butchers says the cultivated fat will enhance the taste and texture of its product offerings, as well as maintain the functional properties of beef fat, such as its fatty acid profile, melting point and texture.

      The partnership is among its efforts to collaborate with “cutting-edge companies” that use precision fermentation and cellular agriculture to create hybrid meat, alternative fats, and other premium ingredients. It aims to develop “high-end butcher-shop staples” like burgers, bacon and sausages, but with a fraction of the land, water and greenhouse gas emissions.

      Its current lineup includes minced meat in natural, Italian and chorizo flavours – the latter won Product of the Year at BC Food & Beverage’s 2024 Rise Awards. It is also working with McMaster University in a four-year Genome Canada project to develop cultivated meat.

      The Better Butchers was established by Celeste Trujillo and Mitchell Scott, who is also the CEO of Cult Food Science, which agreed to acquire the meat analogue maker earlier this month.

      “I joined Cult for two main reasons. The breadth and strength of their portfolio companies and their focused investment in the cellular agriculture space. Along with their desire to acquire a majority position and build some of the first companies in the space to commercialize these exciting new technologies,” Scott said after the announcement.

      “I believe this is a great opportunity for both companies to continue growing and delivering value to their shareholders,” he added.

      To many, hybrid meats are the only way for cultivated meat to be commercially viable, given the current challenges with scalability and costs. Most cultivated meat products that have been launched into the market (or are being readied to) are a blend of cell-cultured and plant-based ingredients. Eat Just’s Good Meat chicken, the only such product available in retail, uses just 3% of cultivated cells, demonstrating the importance of hybrid applications.

      The post The Better Butchers Teams Up With Student-Led Cultivated Fat Startup to Produce Hybrid Meat appeared first on Green Queen.

      This post was originally published on Green Queen.

    12. lion king nuggets
      4 Mins Read

      In our weekly column, we round up the latest news and developments in the alternative protein and sustainable food industry. This week, Future Food Quick Bites covers Impossible Foods’s Mufasa Lion King appearance, new Veganuary products, and Wow Burger’s deal to enter India.

      New products and launches

      At the world premiere of Mufasa Lion King in Los Angeles, celebrities and guests were served the new Lion King nuggets by Impossible Foods.

      mufasa lion king premiere
      Courtesy: Peter McGuinness/LinkedIn

      Plant-based milk leader Califia Farms has launched single-serve matcha latte and chai lattes (made from a base of almonds), which contain 40% less sugar than average coffee and tea blends on the market.

      Vegan sneaker and apparel brand LØCI has opened a physical pop-up in Future Stores, a retail theatre for immersive shopping experiences in London’s Oxford Circus.

      løci sneakers
      Courtesy: LØCI

      UK vegan food producer Moving Mountains has rolled out a new superfood range to complement its meat analogues. It includes burgers, sausages, crispy dippers, crispy burgers, and falafel, which will be available at wholesale supplier Brakes from January.

      The Tofoo Co, meanwhile, is bringing out Tofu Dippers, Sweet Chilli Cubes, Italian-Style Veggie Balls, and a Stir-Fry Block ahead of Veganuary 2025.

      aldi veganuary 2025
      Courtesy: Aldi

      Also in the UK, discount retailer Aldi has released its biggest-ever vegan Veganuary lineup under its Plant Menu brand, ranging from vegan liquid eggs and ‘gut health’ chicken smash burgers to kimchi koftas and pizza slices. They’re available from December 30, and – true to form – the prices start at £1.49.

      French vegan chain Green Farmer’s has teamed up with influencer Mélanie en Véganie to create a limited-edition Frosty menu (featuring a burger, fries, brownie and winter sauce) for its Paris and Amsterdam locations and delivery menu until March 6.

      Israeli alt-dairy startup Better Pulse has introduced an allergen-free yoghurt made from black-eyed peas.

      As part of its Blue Green Project, Japanese convenience store chain FamilyMart has launched four new products under its plant-based product range, a Mont Blanc, a soy latte financier, a keema curry, and a bibimbap-style rice ball.

      Company and finance updates

      Hong Kong-based vegetarian fast-casual chain Wow Burger is entering India through a partnership with FranGlobal, the international business arm of Franchise India. They aim to open 100 outlets in the next five years, starting with metropolises like Mumbai, Delhi, Bangalore, and Hyderabad.

      wow burger india
      Courtesy: Wow Burger HK/Instagram

      Also in India, Sterling Biotech, the precision fermentation company co-owned by Perfect Day and Zydus Lifesciences, has broken ground on a 27-acre facility for recombinant dairy proteins in Bharuch, Gujarat. It’s set to be operational by early 2026.

      In Europe, New Wave Biotech has secured €1.5M ($1.6M) in a funding round that included EIT Food and Innovate UK. Having launched an AI bioprocess simulation software to scale up alternative proteins last month, it will use the funds to expand its team and customer base.

      planted steak
      Courtesy: Planted

      Swiss meat analogue maker Planted has received a media-for-equity investment in the “mid-single-digit millions” from SevenVentures, the VC arm of ProSiebenSat.1 Media.

      Danish startup Unibio, a fellow fermentation player, has unveiled a fresh brand identity to focus on its mission of full-scale commercialisation.

      cultivated beef
      Courtesy: Orbillion Bio

      Californian cultivated meat from Orbillion Bio has successfully called the production of its beef muscle cells in North America, Europe and Asia, added former Nestlé and DSM executive Dr Thomas Beck to its board of directors.

      Policy, research and awards

      Californian startup The Every Company, which produces precision-fermented egg proteins, has received a patent from the European Union for its recombinant ovalbumin ingredient, extending its IP portfolio in a major market.

      University of Adelaide PhD candidate Mel Nguyen has been awarded the institute’s Trending on VYT (Visualise Your Thesis) honour for her research into turning food waste into durable bioplastics.

      Finally, in Europe, vegan pork maker La Vie has won the Top Launch of the Year award from The Grocer.

      Check out last week’s Future Food Quick Bites.

      The post Future Food Quick Bites: Mufasa’s Impossible Nuggets, Wow Burger India & Vegan Sneakers appeared first on Green Queen.

      This post was originally published on Green Queen.

    13. lion king nuggets
      4 Mins Read

      In our weekly column, we round up the latest news and developments in the alternative protein and sustainable food industry. This week, Future Food Quick Bites covers Impossible Foods’s Mufasa Lion King appearance, new Veganuary products, and Wow Burger’s deal to enter India.

      New products and launches

      At the world premiere of Mufasa Lion King in Los Angeles, celebrities and guests were served the new Lion King nuggets by Impossible Foods.

      mufasa lion king premiere
      Courtesy: Peter McGuinness/LinkedIn

      Plant-based milk leader Califia Farms has launched single-serve matcha latte and chai lattes (made from a base of almonds), which contain 40% less sugar than average coffee and tea blends on the market.

      Vegan sneaker and apparel brand LØCI has opened a physical pop-up in Future Stores, a retail theatre for immersive shopping experiences in London’s Oxford Circus.

      løci sneakers
      Courtesy: LØCI

      UK vegan food producer Moving Mountains has rolled out a new superfood range to complement its meat analogues. It includes burgers, sausages, crispy dippers, crispy burgers, and falafel, which will be available at wholesale supplier Brakes from January.

      The Tofoo Co, meanwhile, is bringing out Tofu Dippers, Sweet Chilli Cubes, Italian-Style Veggie Balls, and a Stir-Fry Block ahead of Veganuary 2025.

      aldi veganuary 2025
      Courtesy: Aldi

      Also in the UK, discount retailer Aldi has released its biggest-ever vegan Veganuary lineup under its Plant Menu brand, ranging from vegan liquid eggs and ‘gut health’ chicken smash burgers to kimchi koftas and pizza slices. They’re available from December 30, and – true to form – the prices start at £1.49.

      French vegan chain Green Farmer’s has teamed up with influencer Mélanie en Véganie to create a limited-edition Frosty menu (featuring a burger, fries, brownie and winter sauce) for its Paris and Amsterdam locations and delivery menu until March 6.

      Israeli alt-dairy startup Better Pulse has introduced an allergen-free yoghurt made from black-eyed peas.

      As part of its Blue Green Project, Japanese convenience store chain FamilyMart has launched four new products under its plant-based product range, a Mont Blanc, a soy latte financier, a keema curry, and a bibimbap-style rice ball.

      Company and finance updates

      Hong Kong-based vegetarian fast-casual chain Wow Burger is entering India through a partnership with FranGlobal, the international business arm of Franchise India. They aim to open 100 outlets in the next five years, starting with metropolises like Mumbai, Delhi, Bangalore, and Hyderabad.

      wow burger india
      Courtesy: Wow Burger HK/Instagram

      Also in India, Sterling Biotech, the precision fermentation company co-owned by Perfect Day and Zydus Lifesciences, has broken ground on a 27-acre facility for recombinant dairy proteins in Bharuch, Gujarat. It’s set to be operational by early 2026.

      In Europe, New Wave Biotech has secured €1.5M ($1.6M) in a funding round that included EIT Food and Innovate UK. Having launched an AI bioprocess simulation software to scale up alternative proteins last month, it will use the funds to expand its team and customer base.

      planted steak
      Courtesy: Planted

      Swiss meat analogue maker Planted has received a media-for-equity investment in the “mid-single-digit millions” from SevenVentures, the VC arm of ProSiebenSat.1 Media.

      Danish startup Unibio, a fellow fermentation player, has unveiled a fresh brand identity to focus on its mission of full-scale commercialisation.

      cultivated beef
      Courtesy: Orbillion Bio

      Californian cultivated meat from Orbillion Bio has successfully called the production of its beef muscle cells in North America, Europe and Asia, added former Nestlé and DSM executive Dr Thomas Beck to its board of directors.

      Policy, research and awards

      Californian startup The Every Company, which produces precision-fermented egg proteins, has received a patent from the European Union for its recombinant ovalbumin ingredient, extending its IP portfolio in a major market.

      University of Adelaide PhD candidate Mel Nguyen has been awarded the institute’s Trending on VYT (Visualise Your Thesis) honour for her research into turning food waste into durable bioplastics.

      Finally, in Europe, vegan pork maker La Vie has won the Top Launch of the Year award from The Grocer.

      Check out last week’s Future Food Quick Bites.

      The post Future Food Quick Bites: Mufasa’s Impossible Nuggets, Wow Burger India & Vegan Sneakers appeared first on Green Queen.

      This post was originally published on Green Queen.

    14. the tofoo co
      5 Mins Read

      Brits are buying fewer meat alternatives out of a fear of ultra-processing, which has made traditional proteins like tofu and tempeh the darlings of the UK plant-based industry.

      In March, the UK’s biggest supermarket made a prediction for the “second phase” of the plant-based industry: it was going to be a year for whole foods and whole cuts.

      Tesco’s forecast couldn’t have been more on point, with whole-muscle steak maker Juicy Marbles and tempeh producer Better Nature the fastest-growing plant-based brands in the UK this year, running against the tide of a wider decline for meat-free products.

      NielsenIQ data for The Grocer’s 2024 Top Products survey shows that the value sales of meatless products dropped by 7% this year, while volumes were down by 8.7%. The fall accompanied losses for the three biggest players in Quorn (-9.5%), Linda McCartney (-17.6%), and Richmond (-5%).

      But industry giant Beyond Meat and challenger brands like THIS and La Vie have had a good 2024, as have tofu makers The Tofoo Co and Clearspring. And plant-based milk giants Alpro and Oatly both witnessed gains in the dairy sector, raking in more sales than all other companies bar Arla-owned Cravendale.

      It comes months after Circana data crunched by the Good Food Institute Europe found that the UK was among the only two analysed European markets where plant-based sales fell. But while weekly unit sales of meat analogues fell by 7% in early 2024, this was lower than a 12% decrease last year.

      It mirrors trends from The Grocer’s corresponding survey last year, when meat-free sales fell by £38.4M – this year, the downturn slowed slightly, reaching £37.9M.

      Market saturation has been an industry barrier

      plant based whole cut steak
      Courtesy: Juicy Marbles

      Quorn’s losses have been widely documented, with its parent company Marlow Foods (which also owns Cauldron Foods) recording its lowest sales in six years. It recently had a change at the helm, with former Heineken UK managing director David Flochel taking over as CEO.

      “We are still very confident that the meat alternatives sector will return to growth over the next couple of years and market predictions reinforce this,” Gill Riley, consumer director at Quorn, told The Grocer. “Sustainability and health influences will become even more prevalent in purchase decisions, and financial pressures will hopefully ease for many shoppers as inflation decreases and people settle into new habits of spending.”

      There are two major obstacles identified for the plant-based meat slide. Industry experts put the blame on market saturation. “The initial plant-based meat hype has led to an explosion of companies churning out plant-based products just to lay a stake in the category,” Vladimir Mickovic told the publication.

      He is the co-founder of Juicy Marbles, the fastest-growing brand this year. It makes ultra-realistic whole-cut steaks, and witnessed a 616% hike in sales. “Many of these products – if not most – were really, really bad,” he said, adding that the overall decline is a “necessary contraction” that will leave behind only the “good players”.

      It echoes the sentiments of Impossible Foods CEO Peter McGuinness, who told Bloomberg in May: “There are a lot of companies that are making food that’s not great food. There’s 200 plant-based companies in America – probably only need three, or two… You’re going to be left with a couple of brands and private labels, and that’s going to be the category.”

      UPF concerns have paved the way for tofu

      the tofoo co sales
      Courtesy: The Tofoo Co

      The other main deterrent of plant-based meat is the growing apprehension around ultra-processed foods (UPFs). Misleading narratives have led consumers to associate these foods with nutrition, putting meat alternatives in the firing line.

      UPFs make up 57% of the average Brit’s diet, and up to 80% when it comes to children or people with lower incomes. And polling has shown that 53% are in favour of a tax on UPF producers, if some of the revenue is directed to funding fresh fruits and vegetables for low-income families.

      “While some shoppers have turned away from meat substitutes for being highly processed, tofu is seen as more natural, giving the likes of The Tofoo Co an edge on rivals,” NielsenIQ senior insight analyst Carol Ratcliffe told The Grocer.

      It has been a milestone year for The Tofoo Co, which was acquired by German private equity firm Comitis Capital in August following sustained growth in an otherwise faltering category. The startup is the fourth-largest plant-based brand in terms of sales, which grew by nearly 19% in sales this year, reaching £29M.

      David Knibbs, co-founder of the company, spoke to The Grocer about being vindicated that tofu, which was “once shunned by so many for being bland, boring and tasteless, has been accepted into consumers’ fridges as a staple natural alternative protein”.

      Indeed, tofu’s presence in the UK expanded in 2023, being purchased by 8.7% of households, with The Tofoo Co a chief contributor to this growth. But the company also makes other traditional plant proteins like seitan and tempeh.

      Tempeh, clean-label meat analogues, and alt-milk on the rise

      better nature tempeh
      Courtesy: Better Nature

      Tempeh’s status elevated this year, thanks in large part to Better Nature, whose sales grew by 476%, albeit from a small base. “We still have such a long way to go and so much more that we want to do,” co-founder and co-CEO Elin Roberts said. “But 2024 has undoubtedly been a brilliant year for us.”

      The gut-friendly, protein-packed Indonesian staple has found its own in British households looking for clean-label proteins. As have companies catering to this demand for shorter ingredient lists – La Vie has had a stellar year with big partnerships in Europe, a €25M funding round, and listings at Tesco and Sainsbury’s. Targeting flexitarians, its sales in the UK have nearly doubled, although they’re still in the single-digit millions.

      THIS, however, isn’t that far down the list. It raised £20M in a Series C round in June to fuel its drive to commercialise healthier products, and rounds out the top five in The Grocer’s Top Products survey, clocking £21.7M in sales, courtesy of a 32.7% growth.

      New CEO Mark Cuddigan hinted at the development of a new vegan superfood ingredient that consumers can use in several ways – it’s said to be like tofu, but with more nutritional value than anything on the market right now.

      In the dairy world, meanwhile, Danone-owned Alpro is the second-largest brand in the overall milk sector, with £160.3M in sales after a 2% growth.

      Oatly is next on the list with a 1.3% rise to £123.4M, demonstrating the popularity of plant-based milk in the UK. After all, 35% of British households are now buying these products.

      The post Tofu, Tempeh & Alt-Milk Take the Reins As UK Sales of Plant-Based Meat Slide appeared first on Green Queen.

      This post was originally published on Green Queen.

    15. arborea
      5 Mins Read

      Arborea has closed a €5M ($5.2M) investment round to build a facility for its Biosolar Leaf system, which industrialises photosynthesis to create high-value microalgae proteins.

      Anglo-Portuguese startup Arborea is building a commercial-scale facility for a microalgae protein system that uses sunlight as an infinite feedstock, sequesters carbon, and releases breathable oxygen – all while feeding a global population set to approach 10 billion by 2050.

      To supercharge these efforts, the firm has raised €5M ($5.2M) as part of an investment round led by Indico Capital Partners, with participation from Banco Português de Fomento.

      It takes the 2015-founded startup’s total VC funding to $9.5M, in addition to grants worth $4.5M by several bodies, including the European Innovation Council.

      The fresh capital injection will allow Arborea to scale up its Biosolar Leaf platform, which can cultivate any of the 50,000 microscopic plants discovered – including microalgae, blue-green algae and diatoms – without the need for fertile farmland or agricultural feedstocks, resulting in a fraction of a climate footprint compared to not just livestock, but even plants like soy.

      “The investment in Arborea will have a transformative impact on the food industry, particularly in replacing animal protein,” said Stephan de Moraes, managing general partner at Indico Capital. “The Biosolar Leaf cultivation system from microalgae enables the production of a higher quantity of protein compared to any other food production method, including agriculture and animal production.”

      Biosolar Leaf system industrialises photosynthesis

      arborea protein
      Courtesy: Arborea

      Arborea was founded by Imperial College alum Julian Melchiorri nearly a decade ago, and makes a range of proteins for applications in food and drinks, nutrition products, supplements, as well as cosmetics.

      They’re made from what the startup describes as the “only carbon-neutral plant biomass on the market”. The Bisolar Leaf technology is inspired by photosynthesis, using one acre of units to absorb carbon and release oxygen 100 times more than an average forest of the same size.

      The modular, soil-free system can sequester CO2 directly from air, making it suitable to be sited on any surface, even barren land and rooftops. It can also be co-located with carbon-producing processes without the costly compression of CO2 required by many other cultivation technologies.

      The way the food system uses land today is highly inefficient. To feed the current population, we’ve had to convert land from nature to agriculture, which accelerates biodiversity loss. But forecasts show that we’d need to convert an area the size of Africa – in addition to the land we’re currently using for food – to feed the global population by 2050.

      That is unsustainable, and dangerous for the future of the planet. Most of the world’s agricultural land (80%) is used to feed livestock, or produce meat and dairy. Arborea claims that its platform requires 5,000 times less land and 40 times less water than livestock, while generating a mere fraction of the greenhouse gas emissions of beef.

      Moreover, the Biosolar Lead system is also said to use 100 times less land and five times less water than soy, the majority of whose supply is reserved for animal feed. In fact, it only requires an area of non-fertile land the size of the New York metropolitan area to meet the proteins demand for 2050.

      Plus, by minimising freshwater use, Arborea helps balance the difference between freshwater withdrawals and replenishment. It also ensures there are no nutrient runoffs, which can build up in lakes, rivers, and coastal waters, affecting natural ecosystems.

      Protein ingredient for a range of applications

      arborea funding
      Courtesy: Arborea

      Arborea’s current range includes a line of functional proteins, a Pure Blue powder, and an Ultra Pure Spirulina. Among the former is the Novo functional protein, an egg alternative that has the same emulsifying and binding properties, but without the food safety and price volatility issues. It can be used in baked goods, vegan egg formulations, and plant-based meat.

      Its Amino Water is an ultra-soluble ingredient to deliver the right amount of all essential amino acids into liquid products like milk alternatives and functional waters.

      Meanwhile, the Pure Concentrate contains at least 75% protein with a full amino acid profile, alongside iron, vitamins and minerals to deliver optimal nutrition in food and beverage products.

      Outside the functional protein lineup, the Pure Blue powder is a blue pigment protein with superior antioxidant and anti-inflammatory properties, such as the reduction of free radicals and oxidative damage, immune system support, and detoxification. The high purity results in a vivid blue hue that can add functional health attributes and naturally colour products like ice cream, confectionery, dietary supplements, nutraceuticals, beverages, and more.

      And the Ultra Pure Spirulina is a deep-green powder with at least 70% complete protein and essential micronutrients. It helps control blood glucose levels, lowers LDL cholesterol, aids weight regulation, and reduces skin ageing, among others. The ingredient can be used in both human and infant nutrition applications, as well as nutraceuticals, supplements, and cosmetics.

      Arborea’s fresh funding will help it scale the Biosolar Leaf system that these products are extracted out of. Separately, it’s also working with the UK’s Natural Resources Institute and Imperial College London on a two-year project to create microalgae proteins with a superior taste profile.

      “This funding marks a pivotal step in our mission to revolutionise food production through our Biosolar Leaf technology,” said Melchiorri, who is the CEO. “By sustainably and carbon-negatively producing multifunctional protein – clean in taste, colour, and adaptable to diverse food applications – we are tackling two of the world’s most pressing challenges: food security and climate change.”

      The post Climate Tech Startup Absorbs $5.2M for Sunlight-Fed ‘Carbon-Negative’ Proteins appeared first on Green Queen.

      This post was originally published on Green Queen.

    16. france plant based meat
      5 Mins Read

      French consumers are eating more legumes, vegetables, and vegan meat and dairy – but concerns about prices and health are major barriers to the latter.

      Veggie burgers have been at the centre of a fierce debate in France, where legislators have been trying to ban companies from using meat-related terms on plant-based products. Their efforts are proving to be unsuccessful, with the proposal being reprimanded by the EU’s highest court.

      But while meat analogues continue to divide opinion in the republic, whole foods like legumes and grains enjoy a more favourable perception among the French.

      Having grown up on boeuf bourguignon and coq au vin, meat still remains king in France. But more than a third (35%) of its residents now rate legumes and pulses among the richest sources of protein, and two-thirds (66%) eat foods like beans, grains, lentils and wheat weekly, according to a new survey.

      This is driven by a perception that these foods are healthy (a view shared by 73% of respondents), natural (67%), and contribute to a balanced diet (66%).

      While separate research suggests that meat intake has fallen over the last two decades, this poll reveals that nearly a quarter (23%) of French nationals have been eating more legumes recently, with 34% citing their nutritional benefits as the key consumption driver. That said, 27% of them are unaware of these health gains, and 44% are not familiar with the environmental advantages of these foods over animal proteins.

      sdg 2 advocacy hub
      Courtesy: Tijana Drndarski/Unsplash

      It’s reflective of a larger challenge facing the plant protein ecosystem – six in 10 people in France aren’t familiar with vegan alternatives to meat and dairy, and two-thirds view them as trendy. Crucially, 44% feel they don’t taste as good as animal proteins.

      “French consumers often lack sufficient knowledge about nutritional recommendations. The benefits of plant-based proteins, while significant, remain underappreciated and misunderstood by the broader public (daily protein intake, how to combine them, etc.),” says Alice Meullemiestre, CEO of plant-based consortium Protéines France, which conducted the survey in collaboration with vegetable oil and proteins association Terres Univia.

      The 1,000-person poll is the seventh edition of their joint Consumer Barometer project, which aims to analyse the knowledge, perceptions, and practices of French consumers around traditional plant proteins as well as novel sources.

      Why the French are swayed by cost and nutrition

      The survey revealed that 65% of French consumers still identify as omnivores, but the number of flexitarians is growing and now makes up 31% of the population.

      A quarter of respondents say they’ve changed their eating habits. For 45% of this section, rising costs have been the primary motivator for this shift. Health and nutrition concerns have pushed another 41% to do so, while 11% have changed how they eat to reduce their environmental impact (diets are responsible for 22% of France’s emissions).

      At the same time, French people’s dietary priorities revolve around balanced nutrition (cited by 59%), diversity in food products (47%), and seasonality (43%). And over a third of them are eating more vegetables now.

      Meullemiestre believes the importance of cost and nutrition is driven by both economic and societal factors. “Many consumers are facing an economic context of inflation, making affordability a key consideration in their food choices,” she says.

      france dietary guidelines
      Courtesy: Swap

      “Simultaneously, there is growing attention to the quality of diets, with individuals prioritising nutritionally balanced foods that contribute to their health and carefully considering the origin and sustainability of the products they consume. This has brought plant-based proteins into focus, as they are often perceived as healthier, more sustainable, and cost-effective options.”

      France’s citizens eat about 1,600g of meat per week, much higher than the current dietary guidelines, which recommend a maximum of 500g of red meat and 150g of processed meat weekly.

      The French Nutrition Society (SFN), a group that comprises public and private sector nutrition experts, has called on the government to suggest cutting meat consumption by at least 25% each week – a total of 450g – in the forthcoming update to the national guidelines.

      But the poll suggests that French consumers generally remain poorly informed about nutritional guidelines, with three in four not knowing the daily protein recommended.

      Meeting labelling expectations can drive plant-based consumption

      Interest in plant-based products is growing, with a quarter of people eating meat and dairy alternatives weekly, and 14% doing so several times a week – a three-point increase from the 2022 and 2022 Consumer Barometers.

      French consumers seem to have a sweet tooth, with 31% consuming vegan desserts at least weekly. This is followed by meat analogues (28%), ready meals (22%) and plant-based milk (22%).

      The respondents also showcased an interest in newer protein sources, albeit with some caution. Half would be willing to try products derived from algae, while four in 10 say the same for mycelium or yeast-based proteins.

      But as indicated above, there’s a knowledge gap around the nutrition and sustainability of plant proteins, combined with a perceived inferior taste. So how can brands overcome this barrier?

      One way would be to meet consumers’ expectations on product labelling – though, with the legislative battle around meaty terms, this remains a thorny subject. The survey found that France’s population places high emphasis on ingredient lists, with 47% of respondents calling them key purchase drivers.

      la vie ham
      Courtesy: La Vie

      Similarly, the origin of products and ingredients is important for 41%, and vegan labels and certifications like Nutri-Score are key for another 37%. Nutritional information, meanwhile, on food products influences a further 35%.

      “Consumers need transparency and to be informed,” says Meullemiestre. “Addressing this gap is a priority for Protéines France and Terres Univia. Together, we are working to improve consumer education through enhanced communication, awareness campaigns, and broader initiatives to promote plant-based proteins, aiming to engage and better inform the public.”

      She adds: “We are investing in educational initiatives to raise awareness of the nutritional, environmental, and economic benefits of these solutions. Diversifying product offerings and improving their accessibility in terms of taste, affordability, and availability is a critical focus. Significant efforts are being made to innovate in taste and texture, which remain vital factors for gaining broader consumer acceptance.”

      The post Legumes Take Centre Stage in France, Where Rising Prices & Nutrition Concerns Drive Dietary Change appeared first on Green Queen.

      This post was originally published on Green Queen.

    17. atlantic natural foods
      3 Mins Read

      Atlantic Natural Foods, the parent company of Loma Linda and Tuno, has terminated an agreement to be acquired by fellow plant protein maker Above Food.

      Three years after first announcing the deal, Canadian plant-based ingredients supplier Above Food’s acquisition of Atlantic Natural Foods has fallen through.

      The latter, which owns shelf-stable vegan brands Loma Linda, Neat and Tuno, withdrew from the agreement last month. It said the decision was mutually agreed upon by both parties.

      Atlantic Natural Foods said this reflects a “strategic realignment following a comprehensive evaluation of the evolving business landscape”, with macroeconomic factors like rising food inflation, supply chain siruptios, and the global impact of Covid-19 all playing a key part in the decision.

      Companies cite Covid-19, inflationary challenges

      tuno tuna
      Courtesy: Atlantic Natural Foods

      The original agreement was announced in November 2021. It was set to make Above Food the first producer of shelf-stable vegan foods with complete vertical integration in the supply chain, from field to product.

      The financial details of the deal were under wraps, but it was initially expected to close in the first quarter of 2022. Despite missing that timeline, Above Food confirmed in 2023 that the takeover would go through as part of its plans to go public.

      The ingredients manufacturer was listed on the Nasdaq stock exchange this July (under the ABVE ticker) after merging with Bite Acquisition Corp, a special purpose acquisition company (SPAC) designed to take businesses public without going through the IPO process.

      Above Food’s portfolio of 120 plant-based meat, dairy and baby food products and 17 unique grains and proteins is distributed at over 35,000 retail points in 29 countries. “We started Above Food with the intent to drive positive change across the entire food chain,” co-founder and CEO Lionel Kambeitz said after the SPAC merger.

      “More recently, as food insecurity escalates and the global food supply chain becomes more fragile and subject to disruption, we believe Above Food is well-positioned to ensure communities and consumers around the globe have access to nutritious ingredients that are grown and harvested according to sustainable farming methods.”

      Now, it seems those same reasons have led to the termination of its Atlantic Natural Foods takeover, with the latter now transitioning back to private ownership after a “three-year journey toward entering a public environment in partnership”.

      Against the rising trend of M&A deals

      atlantic natural foods
      Courtesy: Atlantic Natural Foods

      “Operating in the industry’s ever-changing landscape has not been without its challenges, but we remain steadfast in our commitment to resetting the standards for the years ahead,” said Doug Hines, chairman of Atlantic Natural Foods.

      “We are drawing on tried-and-true food preparation and supply methods that have withstood the test of time to meet the needs of our global consumers.”

      But despite the decision to cancel the agreement, the two companies will continue to maintain their collaborative ties. Atlantic Natural Foods will retain shares in Above Foods, while the latter will retain its interest in the Loma Linda owner.

      “This strategy allows us to reinstate our commitment to returning the company to its core principles, products and consumer while carrying out our mission of creating healthy food for the world in 2025 and beyond,” noted Hines.

      Plant-based companies have had a tough couple of years amid the hurdles cited by Atlantic Natural Foods, with sales and investment dipping just as consumers turn their noses up at ultra-processed foods, despite the misconceptions around this category and plant-based meat.

      But these market challenges have actually fuelled M&A activity within the sector, with a growing number of plant-based deals this year. Companies like Wicked Kitchen, Deliciously Ella, Tofutown and Nuggs have all been acquired in the last 12 months – so Above Food and Atlantic Natural Foods’s development is contrary to the trend.

      The post Loma Linda Maker Pulls Out of Acquisition Deal with Above Food, Citing Inflation & Covid-19 Disruptions appeared first on Green Queen.

      This post was originally published on Green Queen.

    18. oatly christmas
      6 Mins Read

      In our weekly column, we round up the latest news and developments in the alternative protein and sustainable food industry. This week, Future Food Quick Bites covers two Beyond Meat debuts in the UK, Oatly’s Christmas-themed ad campaign, and an alt-protein university course.

      New products and launches

      As Veganuary approaches, Beyond Meat is bringing its Beyond Smash burger to the UK. It will be available at Tesco from January 1, priced at £3.25 for a two-pack. Moreover, it’s also debuting its vegan steak in the Beyond Steak Chimichurri Burrito at fast-casual chain Tortilla, a promotion tat will run until February 6.

      beyond smash burger
      Courtesy: Beyond Meat

      Also coinciding with Veganuary, UK plant-based food brand This will launch This Isn’t Chicken Kyiv and This Isn’t Chicken Wings SKUs. The former will be available at Sainsury’s for £4.25 per 250g pack from January 1, while the latter will be stocked in the freezers of Asda and Morrisons on January 6 and 13, respectively, for for £3.75 per 110g pack.

      Spanish vegan fast-casual chain Plant Shack is eyeing a UK debut after signing an agreement with entrepreneur and investor Michael Vosc. The group is now on the hunt for a location in London.

      In the US, vegan sushi chain Planta Queen‘s Atlanta outpost in Buckhead Village has been put up for sale, at a starting price of $3.3M.

      lab grown meat eu
      Courtesy: Romain Buisson/Gourmey

      Texas-based vegan snacking brand All Y’Alls Foods has added a new product to its Tasty Toppers lineup called It’s Big Crunchy Cheezy Bits Y’All. The gluten- and dairy-free cheese-flavoured product has 33g of protein per 2.9oz pack, which is available on its website now, with a retail and Amazon rollout by the end of the year.

      Jumping on the Spotify Wrapped trend, UK hospitality tech partner Vita Mojo has produced its own foodservice industry version, revealing that orders for vegan food at chains like Leon, Gail’s, Wasabi, YO! and Subway rose by 56% this year.

      French alt-milk brand Bonneterre has launched a no-sugar peanut milk that can be used in both cold and hot drinks, in cooking applications, as well as in cocktails.

      Animal advocacy charity Viva! has launched a mythbusting guide to alternative proteins called Fake News About Fake Meat.

      Finance and company updates

      Luxembourg-based CSM Ingredients‘ innovation hub Generate has opened a global call for startups innovating with “breakthrough ideas” to reshape the ingredient sector and accelerate the food system transformation – think added-value plant proteins, for example.

      In the US, Oatly‘s annual Update Milk campaign for Christmas is proposing a new Welcome Santa ritual, asking consumers to switch from milk and cookies to oat milk and croquembouche. It includes taste tests with Santas, as well as digital and out-of-home posters.

      oatly update milk
      Courtesy: Oatly

      In the US, mycelium startup MycoTechnology has appointed Jordi Ferre as its new CEO, taking over from interim chief Ranjan Patnaik, who will continue in his role as CTO.

      Brightly, a startup converting methane emissions from food waste into high-quality carbon credits, has secured $2.5M in seed funding led by Schreiber Foods, with support from G-Force, Collaborative Fund, Clear Current Capital, and Windsail Capital.

      Cashew milk maker Nutcase is hoping to leverage its connections with poker professionals and streamers to attract investors in its bid to raise $2.5M in seed funding.

      nutcase milk
      Courtesy: Nutcase

      Israel’s ICL Food Specialties has announced a follow-on investment in Californian duckweed protein producer Plantible Foods, a year after introducing the Rovitaris Binding Solution using the latter’s Rubi Protein. It adds to Plantible’s $30M Series B round announced last month, following ICL’s participation in the Series A round in 2021.

      Ingredients giant Givaudan has partnered with Moonshot Pirates, a movement of young changemakers, for the Shape the Future Challenge, which challenges Gen Zers to imagine alternative protein solutions that don’t mimic meat or dairy, but instead address needs like affordability, nutrition and convenience.

      As it awaits regulatory approval in five markets, French cultivated foie gras maker Gourmey has welcomed Michelin-starred chefs Claude Le Tohic (US), Rasmus Munk (Denmark) and Daniel Calvert (Japan) to its advisory board.

      lab grown meat eu
      Courtesy: Romain Buisson/Gourmey

      Israeli molecular farming startup PoLoPo, which is biohacking potatoes to grow egg protein and higher amounts of native protein within the spuds, has begun planting the tubers in fields, moving beyond greenhouse scale. It is expected to yield three tonnes of potatoes when harvested in spring 2025.

      Cellular agriculture investor Cult Food Science has agreed to buy meat analogue players The Better Butchers, which is collaborating with fellow alternative protein companies to create hybrid meats, precision-fermented fats, and other ingredients.

      Policy, research and awards

      University College Dublin has become the latest institution to offer a course on future food, a micro-credential Level 8 programme titled Alternative Proteins for Sustainable Food Systems. It will focus on the technologies and materials used to make foods from plants, algae, fungi, precision fermentation, and cellular agriculture.

      Colorado startup Meati has settled the class-action lawsuit alleging it falsely marketed its mycelium-based steak and chicken analogues as ‘made from mushroom root’. The case has now been voluntarily dismissed.

      mycelium meat
      Courtesy: Meati

      Researchers from King’s College London have been awarded £1.5M as part of a research grant from the UK’s Biotechnology and Biological Sciences Research Council to investigate the impact of plant-based food diversity on gut health.

      US cultivated fat startup Genuine Taste has received $100,000 after winning the Top Venture and People’s Choice Awards in the 2024 Invest Together in Climate Innovation programme.

      Vietnamese vegan charity Vive has welcomed over 30,000 attendees at two Vegfest events in Hanoi and Ho Chi Minh City, delivering more than 15,000 plant-based starter kits.

      vegfest vietnam
      Courtesy: Vive

      Vegan seafood maker Bettaf!sh and upcycled apricot seed milk producer Kern Tec are among the winners of the Marketed Innovation Prize by EIT Food, the EU’s future food accelerator.

      Plant-based meat leader Impossible Foods has been named on Fast Company‘s list of 66 Brands That Matter in 2024, thanks in large part to its partnership with competitive eater Joey Chestnut.

      Check out last week’s Future Food Quick Bites.

      The post Future Food Quick Bites: Beyond Smash, Santa Love Oatly & Vegfest Vietnam appeared first on Green Queen.

      This post was originally published on Green Queen.

    19. vegan school meals
      4 Mins Read

      Israeli plant-based meat pioneer Redefine Meat has struck over 30 partnerships with UK retailers, foodservice operators and schools for Veganuary.

      On the back of a record year for its UK operation, Redefine Meat is taking things up a notch for the world’s biggest plant-based campaign.

      For Veganuary, the month-long challenge where participants eat a vegan diet, the Israeli 3D-printed meat maker has signed deals with more than 30 companies to drive plant-based consumption in the UK.

      It includes a partnership with online grocer Ocado, where its year-on-year revenue has tripled. Redefine Meat is running a 50% discount for a range of its retail products, including its burger, pulled pork, pulled beef, bratwurst, lamb kofta, and mince.

      And through a Taste It to Believe It campaign, the plant-based meat pioneer is hoping to entice “the next generation of meat-eaters”, collaborating with schools in an effort to dispel qualms about the taste attributes of vegan analogues.

      Make a splash in schools, offices and restaurants

      redefine meat burger
      Courtesy: Redefine Meat

      Allmanhall, the food procurement group for the education sector, has teamed up with Redefine Meat to put its Brighter Burger on school menus across the UK. It comprised a Redefine Premium Burger patty encased in a bun made from regeneratively grown flour from Wildfarmed and ketchup from Rubies in the Rubble, and generates 94% fewer emissions than a conventional beef burger.

      Redefine Meat had worked with Allmanhall to pilot its Premium Burger at Epsom College last year, and 74% of participating students said they’d like to see it on the menu all year round. Now, the Brighter Burger has been made available for schools as a trial or permanent dish throughout Veganuary.

      The school focus is shrewd – 9% of Gen Zers in the UK say they’re vegan, and over a quarter (26%) don’t eat meat. With another 26% intending to follow either a plant-based, vegetarian or pescetarian diet, over half of Gen Z Brits could potentially stop eating meat.

      Meanwhile, the Israeli company has partnered with caterer ISS, which will serve dishes like smashed lamb burgers, cottage pie, and loaded hotdogs at nine of its contract partners across sectors including banking, government and industry. Employees will see the specific carbon emissions saved by each dish, calculated by Klimato, and be educated on the sustainability impact of eating Redefine Meat just once a week.

      In the restaurant space, London-based burger chain Patty & Bun will throw a Quitter’s Day Party on January 10 (when about 80% of people give up on their New Year’s resolutions). Here, it will serve three versions of its signature burgers with Redefine Meat’s patty and zero-ABV beer to help guests stick to Veganuary and Dry January.

      Redefine Meat will also appear as a gourmet option on the delivery menu of cloud kitchen operator Dirty Vegan, and feature in a variety of cuisines with over 20 restaurant partners, from traditional roast dinners to ramen.

      Overcoming the ‘two biggest barriers’

      redefine meat schools
      Courtesy: Redefine Meat

      Following a deal with pub chain Greene King, Redefine Meat’s 3D-printed products are now available at 1,000 restaurant locations in the UK, a market where its overall sales have doubled this year.

      The company markets its products as New Meat, which spans beef, pork and lamb in pulled, minced, sausage, burger and whole-cut formats. They’re made in a factory in the Netherlands, undergoing a tissue engineering process that disintegrates textured vegetable protein (TVP) into fibres and blends them with a dough made from soy or pea protein isolates. This gives them a meatier flavour and the fibrous texture key to animal protein.

      Its signature Beef Flank steak has been endorsed by leading chefs like Marco Pierre-White and Ron Blaauw, and is said to have won plaudits from consumers of all dietary preferences.

      “Having achieved the quality benchmark required by high-end and Michelin-star chefs who love their meat, and built that out with the most diverse product range in the industry, Redefine Meat has overcome the two biggest barriers that have stalled repeat-buying of plant-based meat in recent years: lack of product quality and product variety,” said Simon Owen, UK managing director of Redefine Meat.

      “This is exemplified by the diversity of our Veganuary collaborations, serving the needs of everyday diners through to fine-dining restaurants, hotels and catering, corporates, and mass retail. Following a record-breaking year in the UK of 97% sales growth, this Veganuary we’re expecting New Meat to reach more consumers than ever before.”

      The post Redefine Meat Targets Schools & Meat-Eaters to Increase Plant-Based Uptake During Veganuary appeared first on Green Queen.

      This post was originally published on Green Queen.

    20. germany plant based meat
      5 Mins Read

      Young consumers in Europe’s largest market for vegan food are more welcoming of meat analogues, but doubts over processing and health effects persist.

      Gen Zers are more likely to be open to plant-based meat than older consumers in Germany, but both demographics share concerns about ultra-processing and their impact on health, according to a new Kantar survey commissioned by food company Heristo.

      The 1,015-person poll covered Germans aged 16 to 79, recording their answers based on age, from Gen Z (aged 16-28) to Traditionals (69-79). It found that youngsters trust and are open to buying food produced via new technologies around three times more than older respondents, who are largely worried about the health risks of such foods.

      But consumers across the age spectrum agree that health is an important purchase factor for food. “Our study shows how tradition-conscious Germans are when it comes to nutrition. Many respondents have mixed feelings about new technologies and rate the potential risks higher than the benefits,” said Marc Sodeikat, board member for the Human Food division at Heristo.

      Plant-based meat suffers from health and cost barriers

      plant based meat germany
      Courtesy: Heristo

      Nearly four in five Gen Zers have tried vegan meat alternatives, but this shrinks to just 45% with the Traditionals. And in terms of product satisfaction, a third of the former haven’t found convincing options yet, versus 40% of the latter. Gen X (aged 44-58) seem to be the most satisfied with current meat analogues on the market.

      And despite the well-documented climate benefits of plant-based food – which has 75% lower emissions than meat – only four in 10 youngsters recognise these advantages. That number drops to 16% for those aged 69-plus in the survey.

      A major concern revolves around health. Gen Zers are the least worried about the ingredients and processing of plant-based meat, but still, a third of them are apprehensive. This grows with age, with half of Gen Xers and 72% of Traditionals expressing their doubts about this.

      This trend is almost reversed when it comes to cost – only 27% of Traditionals find meat alternatives too expensive, compared to nearly 40% of Gen Zers and Millennials (aged 29 to 43). At the same time, animal welfare isn’t really a consideration for older generations, though it strikes a chord with around a third of Gen Z and Millennial Germans.

      Meanwhile, just under 40% of Gen Zers are satisfied with the taste and texture of plant-based alternatives, and this slumps to one in five for Gen Xers and 12% for Traditionals.

      Germans apprehensive about cultivated meat safety

      cultivated meat germany
      Courtesy: Heristo

      The research also explored German attitudes towards cultivated meat, and found similar trends. Most older consumers aren’t too bothered about these proteins, preferring to continue to eat conventional meat no matter what technologies arise.

      But there are doubts over the safety of cultivated meat across the board, ranging from 42% of Gen Zers and 45% of Millennials to 62% of Traditionals. Similarly, between 30-43% of Germans have concerns about the hygiene standards of these foods.

      Interestingly, if cultivated products were the only form of meat available in the future, a good chunk of respondents would rather avoid meat altogether. This includes 35% of Millennials and Gen Xers, 39% of Baby Boomers (59-68), 40% of Gen Zers, and 61% of Traditionals.

      Moreover, three in 10 of the youngest demographic surveyed say they’re open to cultivated meat because of its climate and animal welfare benefits, but only a sixth of the oldest resonate with this. And less than a quarter of Gen Zers say they’d only eat cultivated meat if it were cheaper than conventional versions, reducing to 11% of Traditionals.

      Overall, the survey surprisingly revealed that men are slightly more open to new technologies, including plant-based and cultivated meat products.

      Country-wide progress bucks these trends

      lab grown meat germany
      Courtesy: GFI Europe

      The survey’s results may seem disappointing for alternative protein startups, but it goes against the grain of other polls, as well as sales data.

      For example, a 2,000-person survey by the Good Food Institute in March revealed that 47% of Germans would be willing to try cultivated meat, with 57% finding current meat consumption levels too high. Here, too, men seemed more receptive. And among flexitarians, the interest in cultivated meat rises to 58%.

      Germany remains Europe’s largest plant-based market, making up 40% of retail sales (in a six-country analysis) in 2023. It also accounts for nearly half (46%) of all plant-based meat sold in the continent, which raked in 6% more revenue than the year before.

      The number of households eating meat analogues has also increased, from 34% in 2021 to 37% last year. And this will only continue to rise, as the revised national dietary guidelines encourage Germans to make 75% of their diets plant-based.

      Retailers like LidlKaufland, Aldi and the Rewe Group are lowering the prices of own-label plant-based meat and dairy to match or outperform their animal-based counterparts. Even large chains such as Burger King are doing the same. Meanwhile, the federal government earmarked €38M in its 2024 Budget to promote alternative protein consumption and a switch to plant-based agriculture, as well as open a Proteins of the Future centre.

      “The results show how much potential there is in new concepts if the advantages can be communicated correctly; for example, the convenience character, animal welfare or the aspect of healthy nutrition,” Sodeikat said of the survey.

      The post In Germany, Gen Zers Are More Receptive to Alternative Proteins – But Health Concerns Remain appeared first on Green Queen.

      This post was originally published on Green Queen.

    21. turkey plant based
      5 Mins Read

      Turkey has just published new labelling laws that bring certain wins and losses for plant-based products, which are becoming increasingly popular in the country.

      There were already 100,000 vegans in Turkey by 2022 – not a large number when you look at the share of the population – yet sizeable for a nation whose cuisine is built on meat and dairy.

      But both anecdotal and statistical evidence suggests that consumption of plant-based food is increasing in the country. Health is the biggest factor driving Turks towards vegan meat and dairy alternatives, with product safety a top concern.

      And when it comes to labels, local sourcing, halal/kosher, and traditional claims on meat analogues are most important to consumers, while low-fat, animal welfare, and functional ingredients are key for vegan cheese.

      The problem is, two years ago, the Turkish Ministry of Agriculture and Forestry effectively banned the production of vegan cheese, citing consumer confusion and a supposed violation of cheese standards.

      Now, though, the government has updated the Turkish Food Codex Labeling and Consumer Information Guide, recognising plant-based cheese as separate, autonomous products from the conventional version. The overseeing commission cleared the way for companies to manufacture, import and export non-dairy cheese, a big win for the sector.

      But the catch is, these products – like other plant-based dairy offerings – can’t use terms like ‘milk’, cheese’, and more. Vegan meat alternatives, on the other hand, are allowed to feature words including ‘burger’, ‘salami’ and ‘meatballs’, but not descriptors such as ‘tastes like chicken/meat’ (although ‘cheese-flavoured vegan crackers’ is allowed).

      The simultaneous positives and negatives are symbolic of the divisive new law, which marks the first time the Food Codex has recognised and defined vegan products. Industry experts are praising the feat, but also cautioning that there’s a long way to go.

      Elif Güngör Reis, a food tech expert and IP board member at the Istanbul Arel University, called the legislation “a pivotal step forward” for the industry.

      “Previously, the absence of clear definitions often left room for manufacturers to label products freely, which sometimes led to consumer confusion. For example, products with animal-derived additives could still be marketed as ‘vegan,’ eroding trust,” she told Green Queen.

      “Overall, these new rules are a much-needed step to boost consumer trust and bring Turkiye closer to international standards,” she added. “However, their success will depend on how well producers adapt, particularly in balancing compliance costs with maintaining competitiveness in both local and export markets.”

      Cultural context, Big Dairy make things harder for plant-based milk

      plant based milk labeling
      Courtesy: Fomilk

      Güngör Reis believes the legislation creates a “double-edged” scenario for Turkish plant-based producers. “On the one hand, they provide clarity and build consumer trust, which is invaluable in a rapidly growing market. By setting clear definitions, these regulations offer producers a chance to differentiate their products and align with the increasing consumer demand for transparency and quality,” she said.

      But then there are the restrictions on dairy alternatives, which will force producers to rethink how they market their products. The Food Codex states that plant-based milk can’t even use the term “does not contain milk”.

      “Terms like ‘burger’ or ‘meatball’ are still allowed, providing some leeway, but the shift for other terms might affect consumer familiarity and acceptance,” she added.

      The difference between the two categories lies in Turkey’s cultural and economic context, as well as its regulatory framework and industry influence. Dairy is deep-rooted in the country’s culture – yoghurt, for example, originated in Anatolia, the peninsula comprising most of Turkey’s area. The industry argues that using these terms for vegan products “could mislead consumers into expecting nutritional equivalence”, a concern particularly relevant in the nation.

      The tougher stance on these alternatives also reflects Big Dairy’s strong lobbying influence, according to Güngör Reis. “The dairy sector represents a substantial share of the agricultural economy, and this cultural and economic weight has translated into strong protections for terms like ‘milk,’ ‘cheese,’ and ‘yoghurt’,” she explained.

      “Plant-based meat products, by contrast, are a newer addition to the market and carry less cultural baggage. Terms like ‘burger,’ ‘meatball,’ or ‘sausage’ are tied more to the product’s form and function than to specific ingredients,” she continued.

      “Allowing these terms helps consumers understand how to use and prepare the products without confusion, making them less controversial from a regulatory standpoint.

      “As consumer awareness grows, these regulations might evolve, but for now, the distinction underscores the unique role of dairy in Turkish culture.”

      New regulations boost transparency, but challenge SMEs

      turkey plant based diet
      Courtesy: Veggy

      The regulations prohibit the advertising of meat and dairy analogues in a way that makes people think they’re a substitute for animal-based foods, justifying it by stating that vegan diets are a matter adults can decide on with their own free will. Additionally, products can’t feature geographical indications or traditional names linked with animal ingredients.

      But foodservice operators are now required to clearly identify meat-free options with descriptors like “suitable for vegetarians/vegans” on menus, brochures, QR codes, digital displays, etc.

      One of the most significant changes with the new regulations is the introduction of mandatory certification and inspection processes to help enhance product quality and prevent misleading claims.

      “While this enhances transparency and consumer confidence, it also introduces challenges for smaller producers, who may face higher costs and logistical hurdles,” said Güngör Reis. She explained that this would likely drive up production costs, which would disproportionately hurt small- and medium-sized producers.

      “Innovation may also slow if these smaller players struggle to navigate the new requirements,” she explained. “Additionally, the lack of full alignment with EU standards poses challenges for producers targeting international markets, where compliance demands may differ.”

      She continued: “While the new rules aim to create a more transparent market, their success will depend on the industry’s ability to adapt. With the right support systems, these regulations could ultimately strengthen the plant-based sector in Türkiye.”

      The post With Plant-Based Consumption on the Rise in Turkey, Are the New Labelling Laws A Blow? appeared first on Green Queen.

      This post was originally published on Green Queen.

    22. czechia plant based
      6 Mins Read

      Czechia is working on a law that would prohibit the use of meat-like labels on plant-based food packaging, despite public opposition to the move.

      The government of Czechia is drawing up an amendment that would penalise plant-based meat makers from using terms like ‘soy sausages’, ‘mushroom schnitzels’ and even ‘bean burgers’.

      The move, reminiscent of the ill-fated 2020 EU proposal to restrict such words on meat alternatives, is explained as a way to prevent misleading consumers – even though research shows that locals are far from confused.

      Eight out of 10 Czech residents understand that a soy sausage is a plant-based product that doesn’t contain meat, while 69% are in favour of the continued use of meat-like terminology on vegan packaging, according to a 1,000-person YouGov poll conducted for ProVeg Czech Republic.

      “The Czech Ministry of Agriculture presents the proposed decree as a means to protect consumers but the reality couldn’t be further from the truth. Familiar names like ‘vegan schnitzel’ or ‘soy sausage’ help people intuitively understand how to use these products and what to expect in terms of taste,” Lucia Milec, public affairs specialist at ProVeg Czech Republic, told Green Queen.

      “The government is creating unnecessary obstacles for consumers and local producers, disregarding clear consumer preferences for clarity and practicality,” she added.

      Rafael Pinto, policy manager at the European Vegetarian Union, told Green Queen: “The consumer data is quite clear all over the EU: consumers are not confused and buy these products intentionally. According to EU law, as long it’s clearly stated that its a plant-based product, it can be on the market. A restriction like this could severely affect free trade in the EU.”

      Amendment ‘drastically interferes’ with plant-based market

      czech plant based meat
      Courtesy: Bezmasna

      The Ministry of Agriculture claimed that the changes won’t have any negative impacts on the business environment since they simplify labelling requirements and were proposed by food business operators in the first place.

      Czech law requires the preparation of a regulatory impact assessment (RIA) for any legislation that will have potentially significant impacts on industries. In its explanation, the agriculture ministry said an RIA wasn’t needed for the labelling regulation.

      But ProVeg argues that the decree changes the labelling requirements of an entire market segment, and so an RIA is a must. “The amendment to the decree, which the Ministry of Agriculture presents as protecting consumers and their information, in fact drastically and thoughtfully interferes with the market for plant-based products,” suggested Milec.

      The rules would also favour overseas companies, which will remain unaffected. “This will not only increase prices for consumers, but also threaten the competitiveness of Czech companies in the European market. The Ministry of Agriculture should focus on supporting all food sectors, not just protecting the meat industry,” remarked Romana Nýdrle, trade director of the Czech Trade and Tourism Association.

      She added that the regulation will disrupt the level playing field in the market and create unnecessary obstacles for local vegan companies, especially small- and medium-sized businesses.

      Moreover, the Czech Agricultural and Food Inspection Authority hasn’t registered any complaints from locals about plant-based labelling being misleading – and in any case, the EU’s Food Information to Consumers legislation provides the public with sufficient protection against deception from businesses.

      In the survey too, omnivores (making up 80% of respondents) were largely in favour of plant-based meat companies being allowed to use terms like ‘vegan burger’ and ‘tofu steak’, with 69% saying so.

      Czech government accused of favouring ‘only meat companies’

      manaburger
      Courtesy: Heaven Labs

      ProVeg is calling on the agriculture ministry to abandon the labelling amendment, which it claims would make it “impossible to use understandable names” for plant-based alternatives. For example, in the rejected EU proposal from a few years ago, proponents of a ban suggested vegan companies could use words like ‘discs’ to describe burgers and ‘tubes’ for sausages.

      Martin Ranninger, co-director of ProVeg Czech Republic, believes the ministry is “jumping on the animal lobby’s whistle” for a law that will harm local food companies. “This decree is in direct contradiction to the government’s programme statement, which promises to reduce the bureaucratic burden for companies and tradespeople,” he said.

      “We cannot tolerate the interests of the animal industry being prioritised at the expense of innovative and sustainable plant-based alternatives,” he added.

      Nýdrle echoes this sentiment, noting that the changes come from just one group of producers, and so were designed to benefit meat companies alone: “These proposals disproportionately favour one industry at the expense of plant-based products, which are growing in popularity.”

      The YouGov survey found that while just 1% of the Czech population is vegan, 3% is vegetarian and – notably – 13% flexitarian. Another poll by the Good Food Institute, meanwhile, suggested that less than three in 10 Czech consumers were in favour of a similar labelling ban for cultivated meat.

      Is the Czech ban even legal?

      vegan czech food prague
      Courtesy: Bezmasna

      The Czech government has invested in these proteins, awarding €200,000 in grants to local cultivated pork startup Mewery, and the parliament last year hosted a seminar for alternative protein. But then again, it was part of an EU coalition that presented a case for further regulations against cultivated meat in an Agrifish Council meeting in January.

      Speaking of which, the European Court of Justice (ECJ) rejected a similar proposed ban from France in October, deciding that no member state can prohibit companies from using these terms on vegan product packaging. The only way they can is by legally defining meat products and descriptive terms first, which is a lengthy and complex process.

      He added: “It’s important to state that creating definitions of meat products could also impact these products since different countries may have different definitions. It can be a lose-lose-lose situation for consumers, plant-based producers and meat producers.”

      If Czechia doesn’t protect these terms and still enforces the restrictions, it risks running foul of the ECJ. “If this non-sense proposal is approved in Czechia, it will then be submitted to a consultation procedure called TRIS, opened for at least three months, to all EU member states, institutions and stakeholders,” explained Pinto. “This process can then take several months or over a year of dialogues to ensure it doesn’t hinder the internal market.” If approved, the amendment is expected to take effect in July 2025.

      “The decree may be legal at the national level, but it raises significant concerns regarding the principle of proportionality,” said Milec. As mentioned above, the ban only covers domestic producers, who will be forced to bear substantial costs to rename their products, redesign labelling and marketing, and invest in rebranding to meet the new requirements.

      “Conversely, companies that relocate production to other EU countries without these restrictions can avoid these rules while continuing to sell their products in the Czech Republic,” she said.

      “This is likely why other EU member states are not adopting similar legislation. Belgium, for instance, rejected a proposed guide in January 2024 that would have banned the use of ‘meaty’ names for plant-based products, as it ignored consumer needs and jeopardised the availability and promotion of such products.”

      The post Czech People Aren’t Confused by Meaty Terms on Plant-Based Products – So Why Is the Govt Banning Them? appeared first on Green Queen.

      This post was originally published on Green Queen.

    23. lab grown meat tasting
      5 Mins Read

      In our weekly column, we round up the latest news and developments in the alternative protein and sustainable food industry. This week, Future Food Quick Bites covers Upside Foods’s latest cultivated meat tasting, a new vegan restaurant in New York City, and THIS’s brand refresh.

      New products and launches

      South Korean vegan maker Unlimeat has expanded its presence across the US with a listing at 130 Raley’s stores, where consumers can buy its BBQ sliced beef in original and bulgogi flavours, and its pulled pork.

      upside foods chicken
      Courtesy: Upside Foods

      In its latest tasting event, Upside Foods partnered with New York City restaurant Wildair to showcase its cultivated chicken as part of a menu including crispy chicken, skewers, and a pithivier.

      Speaking of New York City restaurants, vegan chain Le Botaniste has opened its sixth location in the Big Apple at Penn 11 in the Penn District.

      le botaniste
      Courtesy: Le Botaniste

      In more restaurant news, San Diego vegan eateries Evolution Fast Food and Donna Jean have moved into a shared space in North Park to bring stability and fresh opportunities for both businesses.

      Seattle-based vegan chicken startup Rebellyous Foods has teamed up with distributor Dot Foods, to expand its footprint to schools, restaurants, event venues, and institutions nationwide.

      Back on the east coast, New Jersey-based Nature’s Bounty has introduced a Plant-Based Omega-3 dietary supplement. It features 1,000 mg of vegetarian algae oil to support heart, joint, and skin health, and is available at CVS, Walgreens, Publix, Kroger, and Amazon.

      blended meat
      Courtesy: 50/50 Foods

      50/50 Foods has secured a listing for its Both Burger, which blends meat with vegetables, at natural foods retailer Thrive Market.

      Across the Atlantic, London-based Multus has introduced Proliferum B, a four-strong line of affordable, animal-free alternatives to fetal bovine serum for cultivated meat production.

      Fellow British startup ReRooted, which sells plant-based milk in glass bottles and collects them for reuse, has partnered with Panasonic to install a cold chain unit that lowers its carbon footprint while expanding its capacity.

      rerooted
      Courtesy: ReRooted

      And Andy Shovel, co-founder of plant-based meat brand THIS, has started an animal welfare charity called A Bit Weird, initially launching with three initiatives around chick culling, lamb castration, and “happy-clappy animal branding“.

      Company and finance updates

      Speaking of which, THIS has introduced a brand refresh, partnering with London agency Kuba & Friends to update its packaging, logo, typeface, and background.

      this isn't chicken
      Courtesy: THIS

      Canada’s investment in legumes continues, with national cluster Protein Industries Canada investing in a project to develop high-protein ingredients using local fava beans. The collaboration involves Griffith Foods, BFY Proteins, Botaniline and Faba Canada, which will create a neutral-tasting faba protein, as well as processed ingredients for consumer goods.

      US biotech company Sunflower Therapeutics, an alternative protein manufacturing specialist, has closed an oversubscribed $3M funding round by Clear Current Capital to launch its Daisy Petal and Dahlia Petal perfusion fermentation systems.

      microbial fermentation
      Courtesy: Farmless

      Dutch fermentation startup Farmless has secured €1M as part of a European Regional Development Fund (ERDF) grant, a year after it raised €4.8M for its ‘brewed’ microbial protein.

      Speaking of grants, Chilean alternative protein player Luyef Biotechnologies has bagged $1M from the Chilean Economic Development Agency to scale up cultivated meat production, and another $500,000 from the Good Food Institute to develop a cost-effective fungi-derived culture medium. It’s now looking to close a $4M seed funding round.

      paleo myoglobin
      Courtesy: Paleo

      Belgian startup Paleo, which makes precision-fermented myoglobin, has welcomed AB InBev alum Ben Souffriau as its new chief innovation officer.

      Israel’s Steakholder Foods has made a major step towards its Asia expansion, agreeing to sell its MX200 3D printer and plant-based premixes to Taiwanese food company Vegefarm, which will commercialise plant protein products in the local market with support from the Industrial Technology Research Institute.

      Policy and research developments

      Sweet protein innovator Oobli has received a ‘no questions’ letter from the US Food and Drug Administration for its precision-fermented monellin sweetener, which can now be used in food and beverages. It is the startup’s second ingredient approved for sale, after its Oubli Sweet Protein in March.

      university of alberta
      Courtesy: University of Alberta

      Researchers at the University of Alberta have developed a way to help pea protein hold its shape better after 3D printing: by activating water with cold plasma.

      At Germany’s Fraunhofer Institute IVV, scientists have created an egg white foam alternative from pea flour under the LeguFoam project, which is backed by the German Federal Ministry for Economic Affairs and Climate Action.

      peta lab grown meat
      Courtesy: Peta

      Finally, University of Cambridge postgraduate student Callan MacDonald is the inaugural winner of PETA‘s $2,500 Future Without Speciesism contest. He has created AgriCell, a first-of-its-kind cell bank to archive and preserve the most advanced primary cells for cultivated meat production.

      Check out last week’s Future Food Quick Bites.

      The post Future Food Quick Bites: Cultivated Meat Tasting, THIS Is New & Sweet Proteins appeared first on Green Queen.

      This post was originally published on Green Queen.

    24. gavan
      4 Mins Read

      Israel’s Gavan Technologies has closed an $8M Series A funding round to commercialise its plant-protein-based animal fat alternative in Europe.

      To transform the taste, texture, and nutritional profile of vegan dairy and bakes, Gavan Technologies is banking on its zero-waste technology to extract plant proteins and turn them into a next-gen fat matrix.

      And investors are now banking on Gavan, pouring $8M into its Series A round. The financing was led by MoreVC, with participation from Lever VC, DarkBoot Group, and the EU-backed EIT Food platform.

      The startup, which has raised $10.5M to date, will use the capital to set up a new production facility in Cyprus and break into the European bakery and dairy sectors with its vegan fat solution, Fatrix. The manufacturing plant has a current capacity of 200 tonnes a year, and is set to become operational by April 2025.

      “This facility allows us to produce Fatrix at a commercial scale while refining our processes to prepare for future expansions,” Gavan co-founder and CEO Itai Cohen tells Green Queen.

      “As early investors in the alternative protein space, we’ve evaluated countless fat solutions aiming to replace butter or animal fats,” adds James Caffyn, partner at Lever VC. “Gavan’s platform stands out as the most compelling, offering a unique ability to partner with large corporates while achieving capital-efficient scaling and competitive unit economics. These qualities position Fatrix as a game-changer in the move towards healthier and cleaner-label foods.”

      A zero-waste process with multiple products

      fatrix
      Courtesy: Nimrod Saunders

      Cohen and co-founder Allen Hazan established Gavan in 2018 to develop functional ingredients for the food industry through its plant protein extraction technology. Its flagship product is a multi-texture oleogel that requires 20 times less protein than other plant-based fat alternatives on the market.

      Oleogels involve a combination of oil with gelators to form hard structures and give unsaturated oils some of the functional attributes of harder saturated fats. They’ve been recognised as an innovative alternative to animal fats, but regulatory restrictions and a lack of food-grade gelators have impeded their commercialisation.

      Fatrix, though, is made from pea protein isolate, vegetable oil and water. None of these ingredients are new to the food system, meaning the fat doesn’t require novel food approval in the EU.

      “We apply a proprietary no-waste protein extraction process that preserves the protein’s original structure,” explains Cohen. “This acts as a base upon which we add a plant oil and water, acting as a binder and carrier for the fat matrix. It is designed to be efficient, sustainable, and scalable to meet the demands of modern food manufacturing.”

      Usually, up to 80% of the plant source goes to waste, or is relegated to compost or feed. And when byproducts are generated, they’re often too diluted or low in quantity. The multi-step process enables Gavan to isolate and extricate multiple proteins and other valuable components until the entirety of the plant is utilised.

      The zero-waste approach enables the firm to use all sidestreams from its production process to create additional ingredients for human consumption. “Our protein extraction technology does not alter the natural structure of the protein or the remaining plant material,” says Cohen. “As a result, the byproduct is a pea powder with reduced protein content, which can be repurposed in various food applications.”

      Targeting better nutrition and functionality

      gavan fat
      Courtesy: Nimrod Saunders

      Fatrix is positioned as a one-to-one replacement for butter in a range of bakery products and dairy alternatives, enabling manufacturers to lower calories due to the high water content in the plant-based fat. “This innovative formulation maintains the rich texture and performance of butter but with fewer calories, aligning with consumer demands for healthier alternatives,” notes Cohen.

      The fat can replicate the functionality of butter in baked goods like brioche and croissants, and enhance non-dairy whipping creams, cream cheeses, puddings, and more, without the need for additional thickeners, emulsifiers, or stabilisers. This gives products a cleaner label, which is increasingly important to consumers.

      Additionally, Fatrix has a “very low content of saturated fats”, and since it isn’t hydrogenated, it has zero trans fats. This allows food producers to score better on the nutrition front, while also delivering efficiency in scale-up and costs.

      “It is neutral in flavour, odourless, and highly versatile, making it possible to create any texture required,” says Cohen. “It maintains stability and water- and fat-holding capacity even under processing conditions of high heat and physical pressure.”

      While Gavan is using pea protein isolate as the primary source for Fatrix, its platform is compatible with a diverse range of ingredients. “Our technology is versatile and allows us to extract proteins from any legume, giving us the flexibility to adapt to specific needs and raw material availability,” he explains.

      “As a B2B company, we supply Fatrix to food manufacturers,” he adds when asked about Gavan’s plans for launch. “We anticipate seeing products containing Fatrix on shelves within a few months after production starts. These products will likely appear in categories such as baked goods and other dairy alternatives.”

      The post Israeli Startup Churns $8M in Funding for Zero-Waste ‘Butter-Like’ Vegan Fat appeared first on Green Queen.

      This post was originally published on Green Queen.