{"id":672207,"date":"2022-05-26T06:00:00","date_gmt":"2022-05-26T06:00:00","guid":{"rendered":"https:\/\/www.greenqueen.com.hk\/?p=61868"},"modified":"2022-05-26T06:00:00","modified_gmt":"2022-05-26T06:00:00","slug":"gen-z-americans-60-approve-of-meat-tax-and-more-are-open-to-meat-alternatives","status":"publish","type":"post","link":"https:\/\/radiofree.asia\/2022\/05\/26\/gen-z-americans-60-approve-of-meat-tax-and-more-are-open-to-meat-alternatives\/","title":{"rendered":"Gen Z Americans: 60% Approve Of Meat Tax And More Are Open To Meat Alternatives"},"content":{"rendered":"
A new study, conducted by Veylinx, has revealed consumer insights critical to the growth of the alternative protein sector. A key takeaway for brands looking to entice new customers is confirmation that price and taste are bigger drivers than animal welfare or the environment. It was also identified that certain foods, namely burgers and hot dogs, are at saturation point but there is demand for other meat-free alternatives, including seafood and jerky. Overall, plant-based protein that mimics meat remains a consumer favourite.<\/p>\n\n\n\n