{"id":936926,"date":"2022-12-28T18:05:09","date_gmt":"2022-12-28T18:05:09","guid":{"rendered":"http:\/\/radiofree.asia\/?guid=e7ef4f156c5e22bd478816a03a650623"},"modified":"2022-12-28T18:05:09","modified_gmt":"2022-12-28T18:05:09","slug":"stray-nets-petas-company-of-the-year-award-for-annapurna-interactive","status":"publish","type":"post","link":"https:\/\/radiofree.asia\/2022\/12\/28\/stray-nets-petas-company-of-the-year-award-for-annapurna-interactive\/","title":{"rendered":"\u2018Stray\u2019 Nets PETA\u2019s Company of the Year Award for Annapurna Interactive"},"content":{"rendered":"

It broke records on Twitch, inspired countless animal shelter fundraisers, and showed thousands of players that the \u201cgreat outdoors\u201d is a perilous place for cats, and now, PlayStation Game of the Year Stray<\/strong> has just garnered PETA\u2019s 2022 Company of the Year Award<\/strong> for its publisher, Annapurna Interactive<\/strong>.<\/p>\n

Stray follows an orange cat nicknamed Little Outsider, whose appearance and movements were based on the game designers\u2019 own feline companions, as he journeys through a post-apocalyptic landscape to find his way home. Along the way, he battles some of the same threats faced by real roaming cats, including disease and attacks from predators.<\/p>\n

\u201cStray gives players a cat\u2019s-eye view of the illness, violence, and danger lurking behind every corner outdoors,\u201d says PETA President Ingrid Newkirk. \u201cAnnapurna Interactive gets two paws up from PETA for inspiring empathy for \u2018strays\u2019 and encouraging everyone to find their next feline companion at their local animal shelter.\u201d<\/p>\n

At the game\u2019s release, Annapurna, streamers, and fans organized numerous giveaways and fundraisers for animal shelters and other cat-related charities in the U.S. and the U.K., raising thousands of dollars and, as the company\u2019s marketing director put it, \u201cbring[ing] more awareness to adopting and not shopping for a new pet.\u201d Stray drew more than 62,000 players concurrently on Steam, became the most-downloaded game on PlayStation 4 and PlayStation 5, and attracted more than 285,000 concurrent Twitch stream viewers.<\/p>\n

Around 70 million cats and dogs are homeless in the U.S. at any given time. Many animal shelters\u2014under pressure to avoid euthanasia at all costs\u2014are turning animals away when they inevitably reach capacity and even refusing to accept cats altogether, leaving the most vulnerable animals with nowhere to go. Like Stray\u2019s Little Outsider, many end up abandoned on the streets, where they may be hit by cars, infected with diseases, or hurt by cruel people, and those who reproduce make the companion animal overpopulation crisis worse. That\u2019s why PETA urges shelters to accept all animals in need, asks everyone to adopt instead of buying from breeders or pet stores, and advises guardians to have their animal companions spayed or neutered.<\/p>\n

Past winners of PETA\u2019s Company of the Year Award include Good Catch, Support + Feed, Save the Duck, WeWork, Netflix, Beyond Meat, Ogilvy & Mather Advertising Bangkok, Daiya, and Emulate. Stray\u2019s designer, Blue Twelve Studio, previously won PETA France\u2019s \u201cCat<\/a> Champions\u201d Award for its work on the game.<\/p>\n

PETA\u2014whose motto reads, in part, that \u201canimals are not ours to abuse in any way\u201d\u2014opposes speciesism, a human-supremacist worldview. For more information about the group\u2019s investigative newsgathering and reporting, please visit PETA.org<\/strong><\/a> or follow it on Twitter<\/strong><\/a>, Facebook<\/strong><\/a>, or Instagram<\/strong><\/a>.<\/p>\n

#<\/p>\n<\/div>

The post \u2018Stray\u2019 Nets PETA\u2019s Company of the Year Award for Annapurna Interactive<\/a> appeared first on PETA<\/a>.<\/p>\n\n

This post was originally published on Animal Rights and Campaign News | PETA<\/a>. <\/p>","protected":false},"excerpt":{"rendered":"

It broke records on Twitch, inspired countless animal shelter fundraisers, and showed thousands of players that the \u201cgreat outdoors\u201d is a perilous place for cats, and now, PlayStation Game of the Year Stray has just garnered PETA\u2019s 2022 Company of the Year Award for its publisher, Annapurna Interactive. Stray follows an orange cat nicknamed Little… Read more \u00bb<\/a><\/p>\n

The post \u2018Stray\u2019 Nets PETA\u2019s Company of the Year Award for Annapurna Interactive<\/a> appeared first on PETA<\/a>.<\/p>\n","protected":false},"author":2304,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7718],"tags":[],"_links":{"self":[{"href":"https:\/\/radiofree.asia\/wp-json\/wp\/v2\/posts\/936926"}],"collection":[{"href":"https:\/\/radiofree.asia\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/radiofree.asia\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/radiofree.asia\/wp-json\/wp\/v2\/users\/2304"}],"replies":[{"embeddable":true,"href":"https:\/\/radiofree.asia\/wp-json\/wp\/v2\/comments?post=936926"}],"version-history":[{"count":1,"href":"https:\/\/radiofree.asia\/wp-json\/wp\/v2\/posts\/936926\/revisions"}],"predecessor-version":[{"id":936927,"href":"https:\/\/radiofree.asia\/wp-json\/wp\/v2\/posts\/936926\/revisions\/936927"}],"wp:attachment":[{"href":"https:\/\/radiofree.asia\/wp-json\/wp\/v2\/media?parent=936926"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/radiofree.asia\/wp-json\/wp\/v2\/categories?post=936926"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/radiofree.asia\/wp-json\/wp\/v2\/tags?post=936926"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}