{"id":967892,"date":"2023-01-25T00:00:00","date_gmt":"2023-01-25T00:00:00","guid":{"rendered":"https:\/\/www.greenqueen.com.hk\/?p=64709"},"modified":"2023-01-25T00:00:00","modified_gmt":"2023-01-25T00:00:00","slug":"sensible-raises-12-million-for-healthier-more-sustainable-and-more-humane-hot-dogs","status":"publish","type":"post","link":"https:\/\/radiofree.asia\/2023\/01\/25\/sensible-raises-12-million-for-healthier-more-sustainable-and-more-humane-hot-dogs\/","title":{"rendered":"Sensible Raises $12 Million for \u2018Healthier, More Sustainable, and More Humane\u2019 Hot Dogs"},"content":{"rendered":"
Sensible took its plant-based hot dog business public last month, launching on Canada’s NEO Exchange in late December under the ticker “HOTD.” Now the company says it has raised more than $11 million for its expansion plans.<\/p>\n\n\n\n
“Sensible has attracted start-up capital to fuel its food innovation and go-to-market strategy,” Shawn Balaghi, Sensible’s CEO said in a statement. “The Company is well capitalized to launch its operations with goals to disrupt the hot dog market. We’ve taken out all the not-so-great ingredients from the hot dog that are infamously mysterious and created a healthier and tastier frank. The revolution in nutrition, taste, and reduced environmental impact starts with us,” he said.<\/p>\n\n\n\n
Sensible\u2019s hot dogs include the\u00a0Classic and a Cheesy version both made from ingredients including mushrooms, bean protein, wheat protein, and root vegetables.\u00a0<\/p>\n\n\n\n
Balaghi called last month’s launch on the NEO Exchange a significant milestone for Sensible, specifically as the company looks to leverage the capital markets to fuel its growth. \u201cAfter thoroughly reviewing all of the potential options to list in Canada, we are convinced that listing on the NEO Exchange, a senior stock exchange, best raises our profile among retail and institutional investors and provides a platform from which to expand our shareholder base as we execute our growth and value creation plans,” Balaghi said.<\/p>\n\n\n\n