As the first wave of Covid-19 hit the United States, Jen, a 53-year-old nurse struggling to pay her bills, received an intriguing message. “THE TIME HAS COME TO DEPLOY AT INCREDIBLY HIGH RATES,” read the mass text from Krucial Staffing, sent to nurses nationwide in March 2020 and forwarded to Jen by a colleague. Jen (a pseudonym used to protect her from retaliation from employers) could barely believe the wages promised by the Kansas-based healthcare staffing firm. As part of its massive recruitment drive during the first wave of Covid-19, Krucial was paying $10,000 a week to nurses willing to travel — or “deploy,” in the company’s lingo — to the frontlines in New York City.
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